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Chirantan Chowdhury

@chirantanchowdhury

Digital Marketing Manager at Veye Research Pvt ltd

Gurgaon, India

Veye Research Pvt ltdManipal Institute of Technology

Highly accomplished Digital Marketing Manager known for driving exceptional results through Performance Marketing and Growth Hacking techniques. Possesses extensive proficiency in B2B, SaaS, and product marketing, expertly crafting data-driven strategies to stimulate growth, enhance brand presence, and optimize ROI.

Experience

Digital Marketing Manager

Veye Research Pvt ltd

Full-time•Invalid Date - Present•Gurgaon, India

Developed and implemented comprehensive digital marketing strategies resulting in 15% growth in online sales within six months. Managed and optimized advertising campaigns across multiple digital channels, including social media, search engines, and email marketing, resulting in a 30% increase in online sales. Created engaging and persuasive content, including blog posts, infographics, and videos, resulting in a 40% increase in social media engagement and brand awareness. Developed and managed high-performing Google ad and Binge Ads campaigns, resulting in a 20% increase in click-through rates and a 15% boost in conversions. Conducted in-depth keyword research and analysis to optimize ad performance, leading to a 30% decrease in cost per acquisition. Implemented A/B testing strategies to continuously improve ad copy and landing page performance, resulting in a 25% increase in ad relevance scores.

Lead generation

Searce Inc

Full-time•Invalid Date - Invalid Date•Pune, India

Developed and executed high-impact email marketing campaigns utilizing Hubspot and Mailchimp platforms, resulting in a 20% increase in email open rates and a 15% increase in click-through rates. Utilized advanced A/B testing techniques to optimize email subject lines, content, and design, leading to a 10% increase in conversion rates. Successfully managed Google Ads campaigns for a diverse clientele, driving a significant 30% increase in click-through rates and a 20% boost in conversion rates. Conducted thorough keyword research and analysis to optimize ad targeting, reducing cost per click by 15% and increasing return on ad spend by 25%. Proactively monitored and analyzed campaign performance using Google Analytics and other reporting tools, identifying areas for improvement and implementing necessary changes. Implemented creative lead generation strategies leading to 30% more qualified leads in 6 months. Worked with marketing and sales teams to streamline lead nurturing resulting in a 20% shorter sales cycle. Spearheaded online optimization initiatives, resulting in a remarkable 20% growth in organic website traffic and a notable 35% increase in social media engagement. Orchestrated key events such as webinars and Sponsorship Events, actively engaging with over 200 potential clients and cultivating strong business relationships.

Marketing Outreach Intern

Socio Labs

Internship•Invalid Date - Invalid Date•New Delhi, India

Implemented and managed successful digital marketing strategies resulting in a 50% increase in website traffic and a 30% growth in online conversions. Conducted in-depth analysis of marketing data to identify key trends, generate valuable insights, and inform future marketing strategies. Created compelling and impactful campaigns that significantly enhanced brand recognition and attracted a substantial number of new customers. Collaborated closely with the marketing team to successfully launch a digital marketing campaign, resulting in an impressive 80% surge in website traffic.

Social Media Manager Intern

SAN Automotive

Internship•Invalid Date - Invalid Date•Faridabad, India

Successfully managed the company's social media accounts, leading to a significant 54% increase in followers. Adapted design concepts to various media formats such as web, social media, print, and video to ensure optimal visual appeal and engagement. Developed and executed a highly effective social media campaign, resulting in a notable 54% growth in followers and a remarkable 72% increase in engagement.

Education

Manipal Institute of Technology

Bachelors of Technology

Electronics and Instrumentation

Invalid Date - Invalid Date•Grade: CGPA of 6.5

Completed a minor in Advanced Digital Marketing from Illinois University, USA.

Licenses & Certifications

Digital Media and Marketing Strategies

Coursera

Issued: Invalid Date• No expiration

Credential ID: GPTHZTC8X8E3

Growth Hacking and Perfomance Marketing

Growth School

Issued: Invalid Date• No expiration

Credential ID: HVBHZTC7X5E3

Facebook and Google Adwords

Board Infinity

Issued: Invalid Date• No expiration

Credential ID: BI20A0784855041

MySQl - for Data Analytics and Buisness Intelligence

Udemy

Issued: Invalid Date• No expiration

Credential ID: MNB8900784855041

Skills

Digital Marketing
Performance Marketing
Growth Hacking
Social Media Management
Google Adwords
Google Analytics
Facebook Ads
MySQL
A/B Testing
B2B Marketing
Lead Generation
Content Creation