Nikita Agarwal

Build integrated marketing programs such as events, content marketing campaigns, digital advertising, email campaigns, customer communications. Deliver customer-facing elements of product launch plans. Ensure optimal allocation of assigned marketing budget. Create messaging and assets to empower sales colleagues. Execute promotional campaigns through digital marketing and reporting metrics.

Work on developing a budget, rebranding, and brand building strategy. Work together with internal and external teams to promote growth. Create an acquisition strategy optimized for performance. Lead the execution of marketing projects from beginning to end. Use AB testing and customer insights to inform marketing decisions.

Worked on platforms for digital marketing, including Google Ads, Google Analytics, Semrush, Facebook, Instagram, Google My Business, Youtube, Linkedin, etc. Managed 20–25 Wordpress SEO projects with a team of 10 employees. Developed and implemented SEO techniques. Client management and communication.

In collaboration with a team of SEO specialists, developers, designers, and social media professionals, I managed an eCommerce website and its associated operations. Worked on platforms like Flipkart, Amazon, Snapdeal, eBay, Indiarush, and Limeroad. Helping repeat consumers with their orders.

Created multiple Excel Dashboards for clients' using their Google Ads accounts.

Managed offline and online marketing initiatives. Managing websites and handling public relations for a variety of media outlets, including PRlog, FreePRindex, and Air Cargo India.

Responsible for sales and marketing of online hotel bookings.