Anushua Bag
@anushuabag
Strategic Alliances & Business Development Professional
Mumbai, India
Anushua Bag is a seasoned professional with a decade of experience in Strategic Alliances, Corporate Partnerships, and Business Development. Expertise spans market research, account management, and business development across diverse sectors including SaaS, e-commerce, consulting, and supply chain management. The candidate has a proven ability to drive revenue growth and manage key accounts across multiple industries.
Experience
Key Account Manager
SirionLabs
Managed a portfolio of key accounts like Delta Dental, Oxy, Oaktree, Novozymes generating a monthly revenue of $1M. Created strategic plans for customer accounts leading to a 80% increase in customer retention. Led contract negotiations and renewals achieving a 70% contract renewal rate. Identified upsell and cross-sell opportunities within key accounts leading to an increase in revenue. Hands-on experience in HubSpot, SalesLoft, Jira, ZoomInfo, Buffer.
Business Development Manager
Volody Products Inc
Managed a portfolio of key accounts like Camlin, Dr. Reddy’s, Innoviti, Scorpion, Trilegal, Loreal, Colgate generating a monthly revenue of INR 50 lakhs.
Strategic Alliances & Corporate Partnerships
Pepperfry.com
Developed alliances with top industry associations in banking (ICICI, RBL, Kotak Mahindra, YES, American Express, Deutsche, SBI Cards, Axis, HSBC, IDFC, HDFC, Standard Chartered, CitiBank), e-commerce, travel (Yatra, Cleartrip, Makemytrip, Musafir), paints (Asian Paints, Berger Paints), classified site (Quikr), telecom (Vodafone, Tata Docomo), real estate (Superise, IndiaProperty, Housing, MagicBricks) and offline on-ground engagements for new buyer acquisitions. Hands-on experience in SEO, CMS, email, social media and Google Analytics.
Key Account Manager
Iimjobs.com
Managed a portfolio of key accounts generating a monthly revenue of INR 1 crore. Created strategic plans for customer accounts leading to a 60% increase in customer retention.
Business Development
ICT Middle East – Frost & Sullivan
Consulting Services related to general E-Commerce, Payments and ICT enquiries. Some of the companies included Zajil Telecom, Qatar Telecom, Batelco, Arabsat, Zain, QualityNet, Fortinet, Gulf Infotech LLC, Saudi Business Machines, IQPC, Al futaim technologies.
Business Development & International Trade
APAC Sourcing Solutions Ltd
Responsible for configuring procurement and supply chain solutions (pricing strategy, vendor development, new product identification, supplier data management) for one of the largest US distribution conglomerates in chemicals & food ingredients handling some key Fortune 500 vendors globally to spearhead their international sourcing and business development activities. Some of the companies included Deepak Nitrite, Galaxy Surfactants, Nectar Lifesciences, DSM, TATA Chemicals, C.H. Robinson, BASF India Ltd, Aditya Birla Chemicals and logistic solution providers like S.J.A Group Of Companies, allcargo Logistics, Seashore Ship Agencies.
Education
Amity School Of Engineering
BTech
Biotechnology
B.R.S.
XII
Loreto Convent
X
Licenses & Certifications
Fundamentals Of Digital Marketing