Shifali Aggarwal

End-to-End Sales • Executed detailed product demonstrations and pricing presentations during consultative sales meetings; achieved a 45% increase in client acquisition within six months. • Prepared and shared custom proposals, negotiating and closing deals • Maintained 12-hour daily portal availability to address sales queries promptly • Managed CRM systems to maintain client and lead information efficiently Marketing and Websites • Managed and maintained the lead database for efficient marketing approach • Planned and executed WhatsApp marketing campaigns to generate leads • Designed and delivered multiple websites for different versions of the software Content • Created customer communication templates for WhatsApp messages and emails • Developed sales and marketing templates for WhatsApp communication • Designed sample bots for varied businesses as per requirement Administration and Partnerships • Engaged in discussions about the strategic direction of the company • Anchored partnerships conversations with digital marketing agencies

• Oversaw end-to-end project execution, ensuring adherence to timelines, budgets, and quality standards while serving as the primary client contact to understand requirements, provide updates, and address feedback • Collaborated with internal teams to develop creative briefs aligned with client objectives, facilitated project meetings, and conducted thorough planning, resource allocation, and risk management • Designed comprehensive sitemaps, content architecture, and wire frames for clear and intuitive navigation • Participated in business development activities, including sales presentations and quotation negotiations

• Successfully led a family-owned retail chain comprising 12 VIP and Titan Eye Plus franchise stores across India • Oversaw all aspects of operations, including sales, marketing, accounting, inventory, and staff management • Led and developed a diverse team, fostering a culture of excellence and customer service