Samarth Vij

Optimized website content and structure, leading to Top Ranking on first page for ClickSlice. For Branding agency Recipe Design, audited the website and made changes according to our SEO Strategy that led to a 40% increase in organic search traffic and a 30% improvement in search engine rankings within two months. Built Email Templates using MailChimp to send promotional emails to customers. Skilled in creating and optimizing digital advertising campaigns across Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads, achieving a 25% increase in click-through rate (CTR) and a 30% reduction in cost per acquisition (CPA) for a client.

Worked on various Marketing and Business Development projects, enhancing client growth through SEO and Social Media Marketing by improving online visibility, traffic, and conversions. Conducted A/B testing for Google, Meta and LinkedIn Ads, improving ad relevance scores and lead quality by 35% for a commercial real estate campaign. Generated over 10,000 leads for potential investors with a net worth over $5M in the USA. Generated over 10,000 leads for potential property buyers with average salaries over $350k/year in the USA. Collaborated on multiple projects in an async environment with diverse cultural backgrounds. Work scope included Digital Marketing, SEO, Email Marketing, Data Analysis, Lead Generation, PR, deck creation, and testing AI tools for business.

Secured 95.25% in Grade 12 Board Exams