HARSH SHARMA

Designed end-to-end digital marketing plans for traditional businesses, automating marketing activities. Managed loyalty programs for 6 clients, increasing their customer retention. Introduced gamified user engagement campaigns on apps for clients, increasing session time per user. Optimised ad spends for fashion brands on Meta, Shopify, Myntra & Flipkart.

Managed end-to-end user acquisition campaigns through influencer marketing & onboarding 30+ affiliates. Increased user engagement through performance marketing initiatives using AppsFlyer & Trackier. Streamlined internal processes optimizing lead time within Sales, Marketing & Customer Support teams. Automated retention campaigns using platforms like CleverTap & Gupshup. Spearheaded 35+ brand collaborations & strategic partnerships improving brand’s equity. Performed growth hacking techniques, expediting active user base by 1.2x. Onboarded travel partners for inhouse shuttle cab services for company’s 200+ employees.

Monitored in and out books in Tally ERP. Quality Control and regularly followed up on consignments. On-site work included verification and coordination of materials purchased. Facilitated efficient resolution of grievances through client and supplier interactions.

Monitored and conducted daily operations through Zoho CRM. Managed properties pan India and interacted with clients to foster enhanced client experience.

Managed inventory, generated invoices, updated purchases through Tally ERP. Generated revenue by designing AMCs for existing clients. Oversaw execution of projects and customizations as to client needs. Constructed weekly reports on ongoing and completed projects.