Sayak Sarkar

Developed the Doligs Sauce and drinks business from inception, including market research, product development, and strategic planning. Led a team of 3 sales professionals, 7 distributors, and production. Built and maintained key relationships with retailers, distributors, and suppliers in the FMCG industry. Successfully launched sales channel in three districts of West Bengal with 7 distributors. Developed and executed the overall supply chain structure of Doligs. Oversaw product quality control and ensured compliance with industry regulations.

Leading and managing a sales team of 6 individuals, meeting and exceeding sales targets. Developed and implemented effective sales strategies. Created and maintained sales reports and dashboards to monitor team performance. Conducted performance evaluation meetings. Built strong relationships with clients, addressing their needs and ensuring customer satisfaction.

Day-to-day planning to achieve KRAs. Performed calling activity to maintain KRA. Visual product demonstration to interested clients such as school owners, coaching center owners, individual creators. Conducting B2B phone calls on leads. Following up with demo clients for payment and onboarding. Encouraging potential clients for upgradation through upsale and cross-sale.

Marketing insurance products to new and existing clients. Providing insurance and financial services to individuals, families and businesses. Planning and executing networking events, sales conferences, and trade shows. Developing profitable relationships with existing and new customers. Contacting and liaising with underwriters.

Planning and executing marketing programs for branding and lead generation for NIIT Courses. Design, planning, execution and monitoring of all marketing programs (offline). Conducting day-to-day calling activity. Organising seminars in various colleges. Counselling prospect students and giving demonstrations about NIIT's courses. Successfully launched NIIT's new TPAAS product line for the eastern market.

Created and executed overall marketing budget for QuantArt. Planning and executing QuantArt corporate events monthly. Design, manage and send marketing invitation mailers to corporate executives. Respond to interested executives and enroll them for training.