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Gaurav Singh

@gauravsingh478

Executive Trainee at HDFC Life

Kolkata

https://www.linkedin.com/in/gaurav-singh-158b971a2/

HDFC LIFEHeritage Business School

Gaurav Singh is an Executive Trainee at HDFC Life, specializing in lead generation, sales dashboard management, and channel partner relationship building. He possesses strong experience in performance and brand marketing, having worked on loyalty program development and brand promotion studies at Indian Oil Corporation Ltd. and Parle Biscuits Pvt. Ltd. He holds an MBA in Marketing and is skilled in growth hacking and advanced data analysis.

Experience

EXECUTIVE TRAINEE

HDFC LIFE

TraineeAug 2023 - PresentKOLKATA

Generating leads through email marketing, cold calling, and social media outreach. Negotiating tough deals and closing through mutually beneficial agreements and adding 17 lakhs to revenue. Reporting and handling sales dashboard to maintain and generate useful insight which increased sales pipeline by 15%. Maintaining and building relationships with channel partners (like HDFC bank and Bandhan bank) generate steady inflow of leads in sales funnel.

SUMMER INTERN

Parle Biscuits Pvt. Ltd. - PARLE

InternshipJul 2022 - Aug 2022KOLKATA

An Empirical Study of brand promotion of different SKUs of Parle. Market visits to ensure completion of all targets by sales executives. Ensure high market share of parle products in their category in mapped stores.

MARKETING INTERN

Indian Oil Corporation Ltd.

InternshipNov 2021 - Jan 2022KOLKATA

Increased and worked on increasing the brand loyalty program named xtra rewards. Worked in development of pilot project of loyalty program through high security QR code feature which increased customer onboarding by 25%. Key account management of vendors and studying the supply chain network.

Education

Heritage Business School

M.B.A

Marketing

Jan 2021 - Jan 2023Grade: 8.42

Syamaprasad Mukherjee college

B. Com

Finance

Jan 2016 - Jan 2019Grade: 7.40

Kendriya Vidyalaya Ballygunge

XII (HSC)

Jan 2014 - Jan 2016Grade: 73 %

Kendriya Vidyalaya Ballygunge

X (SSC)

Jan 2014 - Jan 2014Grade: 7.2

Licenses & Certifications

Product Marketing

Growth School

• No expiration

Google Digital Garage

Google Digital Garage

• No expiration

Statistics and R studios

University of Amsterdam (coursera)

• No expiration

Skills

Performance marketing: Handling and launching campaigns and launch successfully
Brand marketing: Knowledge in creating brand image and brand persona of brands w
Growth hacking: Resource-light and cost-effective tactics to help grow and retai
Advanced Microsoft Excel: Create, forecast and visualize different reports from