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Anshuman Mishra

@anshuman.mishra

State Head at Arzooo Sterne India Pvt Ltd.

Noida

Arzooo Sterne India Pvt Ltd.ICFAI Business School

Anshuman Mishra is a seasoned professional with over 13 years of experience in Sales & Marketing, Channel Management, and Business Development. He possesses deep expertise across the FMCG, Telecom, and Handset industries, specializing in B2B and B2C platforms. Currently, he leads B2B business development for consumer durables, having a proven track record in strategic planning and market penetration.

Experience

State Head NCR

Arzooo Sterne India Pvt Ltd.

Full-timeJun 2023 - PresentNew Delhi

Creating blueprint and building distribution channel for our own brand NU in large appliances in NCR state. Promoting and ensuring for selling of consumer finance product Arzooo Pro to all enrolled trade partners. Ensuring revenue generation from trade by enrolling them to do online B2B business with us in consumer durable items. Responsible for buying large items in bulk quantity at optimum price with big distributors of prominent brand and get it sell from our online platform keeping in view organization profitability. Handling a team of 10 business development executive.

Area Operation Lead

Reliance Digital Jio Mart

Full-timeFeb 2001 - Apr 2023Varanasi

Create distribution strategy across 10 district of Varanasi and nearby di strict by onboarding the mobility, consumer durable and small domestic retailer by providing them tab. Leading team of 8 JMDL and 82 JMDO for given geography with turnover of 8 cr per month. Ensuring proper communication of deals reaches to our retailer timely and retailer takes part in deals and offer.

Sr.Sales Manager

TNS Mobile (Nokia)

Full-timeMay 2001 - May 2001Lucknow

Driving the business operation of Nokia mobiles (Andriod+Features) phone in 2/3rd of UPE with incremental turnover month on month basis. Appointment of New distributors in areas where competition is operating at more than 2Crs business. Handling effective team play and people development of direct reportee 8 territory manager and 6 field force manager.

Zonal Sales Manager

Vodafone India Ltd

Full-timeMay 2001 - May 2001Allahabad& Upcountry

Nurturing the channel sales and distribution with a monthly turnover of approx. 5.25 Cr businesses per month for Allahabad and Upcountry. Developing and monitoring of the Channel network infrastructure consisting of MD, SD, AD for higher penetration & reach in new market segments. Handling effective team play and people development of direct reportee 6RM’s (On Roll Employees) and 12 PSR (Off Roll Employees).

Zonal Manager

LAVA International Ltd.

Full-timeInvalid Date - Jan 2001Bareilly

Create distribution strategy and blueprint for respective geography. Ensuring optimum Outlet extraction through market inputs. Implementation of efficient supply chain mechanism to create sustainable partner ROI models. Leading team of 10 incumbents for given geography. Training and coaching team (Distribution and Retail) on process, policies and soft skills.

Asst. Manager (Sales)

Godfrey Phillips India Ltd.

Full-timeInvalid Date - Invalid DateRajasthan & Gujarat

Nurturing channel sales distribution with a monthly turnover of approx.4Cr. Business per month for Surat. Developing and monitoring of the Channel network infrastructure consisting of dealers and distributors for higher penetration & reach in new market segments. Responsible for the primary, secondary and tertiary sales for cigarettes, cigars, tea, HBC and pan masala business.

Education

ICFAI Business School

M.B.A.

Business Administration

Invalid Date - Jan 2010

IMR College

BBA

Business Administration

Invalid Date - Jan 2008

St Joseph’s College Allahabad

12th Grade

Academic

Invalid Date - Jan 2004

St Joseph’s College Allahabad

10th Grade

Academic

Invalid Date - Jan 2002

Skills

Sales & Marketing
Channel Management
Strategy Planning
Revenue Enhancement
Business Partner Appointment
Market Segmentation/Mapping
Market Research
Sales Forecasting
Product Launches
Team building & Training
Performance Monitoring
Strategic Management
Distribution Planning
B2B Sales
B2C Sales
Wholesaling