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Ayushi Shukla

@Ayushi1605

Senior Business Development Associate at Scaler - by Interviewbit

Gurugram, India

Scaler - by InterviewbitICFAI Business School (IBS Mumbai)

A technology enthusiast with proven experience in building customer base for developing start-ups and established players in domains like Ed-Tech, Social Media Advertising, and, Digital Marketing. Successfully achieved and exceeded targets by implementing client-centric strategies for acquiring and retaining new customers in the Education, Social, and Healthcare sector.

Experience

Senior Business Development Associate

Scaler - by Interviewbit

Sep 2025 - PresentGurgaon, India

Managed and converted high-intent marketing-generated leads by conducting in-depth career consultations with working professionals from diverse industries. Successfully guided 50+ professionals, identifying skill gaps, evaluating career goals, and advising on optimal upskilling pathways. Developed personalized career transition roadmaps aligned with each candidate’s background, market trends, and Scaler’s learning ecosystem. Collaborated with cross-functional teams to ensure seamless onboarding, improved learner experience, and higher conversion rates.

Outreach Volunteer

Carilion Clinic

Apr 2024 - Apr 2025Roanoke, Virginia, USA

Oversaw the development and execution of marketing strategies aligned with organizational goals, focusing on increasing patient engagement, community outreach, and brand awareness. Led a team of marketing and outreach professionals, ensuring effective collaboration and delivery of high-quality results. Built relationships with 20+ local organizations, businesses, and community groups to promote Carilion Clinic’s services and initiatives.

Asst Manager, International Partnerships

Shiksha.com - InfoEdge India Ltd.

Mar 2022 - Jan 2024Noida, India

Spearheaded partnerships with esteemed international institutions across Europe, Asia-Pacific, and US. Consistently surpassed quarterly targets of over USD 150000 in Marketing and Sales accounts. Introduced innovative promotional approaches such as virtual fairs, emailers, and banners. Conducted and managed series of webinars for International Outreach. Led the successful expansion into the Finland market.

Overseas Inside Sales Manager

BrightChamps

Feb 2021 - Mar 2022Goa, India

Specialized in facilitating live virtual meetings with parents as an Overseas Inside Sales Manager. Converted 150+ clients through live calls and contributing 1.5 Cr+ in revenue. Promoted from Associate Sales Manager to Sales Manager due to outstanding performance.

Summer Internship Programme

HDFC Life Insurance

Feb 2020 - May 2020Mumbai, India

Conducted a comprehensive market research study to understand consumer perceptions of insurance. Developed a social media marketing campaign tailored for Facebook and Instagram.

Education

ICFAI Business School (IBS Mumbai)

Post Graduate Program in Management

Marketing

Feb 2021

Coursework: Advanced Marketing Management, Business Communication, Business Research Methods, Retail Management, Marketing Research, Brand Management, Consumer Behavior, Service Marketing, Strategic Marketing Management

University of Allahabad

Bachelor of Commerce

May 2018

Skills

Search Engine Optimization (SEO)
Pay-Per-Click Advertising
Social Media Management
Email Marketing Platforms
Marketing Automation Platforms
Customer Relationship Management Systems
Graphic Design and Multimedia Tools
Copywriting and Content Creation Tools
A/B Testing Tools
MS Office Suite
Content Marketing
Analytics and Reporting
Project Management Tools
Communication and Collaboration Platforms
Market Research Tools