APAniruddha Pakhira
@user.2420980
Brand Manager at Rubans Accessories
Bangalore, Karnataka
I'm Aniruddha Pakhira, an experienced brand manager skilled in product manufacturing and quality standards. I understand industry norms and excel in crafting effective marketing campaigns that drive business growth. I collaborate with cross-functional teams to introduce high-quality products and ensure they exceed customer expectations. Additionally, I have expertise in digital marketing, using cutting-edge tools and strategies to enhance online presence and deliver tangible results.
Experience
Brand Manager
Rubans Accessories
Lead and manage sales on marketplaces and Shopify. Develop and execute effective marketing strategies. Conduct market research and competitor analysis. Collaborate with cross-functional teams for product launches, promotions, and campaigns.
Assistant Brand Manager
Nexten Brands Private Limited
Overseeing marketplace sales on Flipkart, Meesho, Amazon, Myntra, WooCommerce and Shopify. Spearheaded brand launches. Developed and executed strategic marketing campaigns. Analyzed market trends and conducted competitor research.
Production & Sales Manager
Common By SAI VOGUE
Overseeing operations across 30+ production facilities. Delivered wearables to Quick Commerce aggregators including Dunzo, Zomato, and Swiggy. Managed end-to-end production and delivery of Fashion articles for EU fashion brands.
Ecommerce Merchandiser
E-Fabric House Pvt. Ltd.
Coordinated with global suppliers to manage the import and export of fashion raw materials. Managed supply chain optimization, quality assurance, inventory management, and cost-effective procurement.
Graduation Project Intern
Aquarelle India Pvt. Ltd.
Developed and implemented AI based CMMS system in the sewing floor that auto assigns available technician in case of machine break down.
Apparel Production Intern
Bewakoof
Set up sewing lines floor for different products. Implemented TLS maintenance system. Systemized SOP for all Departments.
Textile Intern
Alok Industries Ltd.
Learned advanced Textile manufacturing Process and problem solving at a production level.
Education
NIFT, Kannur, Kerala
Bachelor of Fashion Technology
Apparel Production
JNV, Haldia, West Bengal
Secondary & Higher Secondary
Licenses & Certifications
Sponsored Ads Certification
Amazon
Credential ID: 3183957
Fundamentals of Digital Marketing
Google Digital Garage
Credential ID: 8AF RKV 5E9
ISO Management System Audit Techniques and Best Practices
Alison
Credential ID: 1373-22676331
ISO 9001 Quality Certification
Alison
Credential ID: 1907-22676331
SEO
thenewboston
Technology Entrepreneurship
Stanford University