Nidhi Naveen

@nidhinaveen

Senior Officer - Digital Marketing at Natural Remedies Pvt. Ltd.

Bangalore, Karnataka

https://www.linkedin.com/in/nidhi-naveen-33027117b/

Natural Remedies Pvt. Ltd.Punamchand Gupta college, Davv university, Indore

Entry-level data scientist with a strong foundation in data preprocessing, feature engineering, and model evaluation. Skilled in Python, scikit-learn, and data visualization libraries, adept at utilizing machine learning algorithms to solve real-world problems and drive data-centric decision-making.

Experience

Senior Officer - Digital Marketing

Natural Remedies Pvt. Ltd.

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End to end Campaign planning, Execution and Management- SEM, SEO and Social Media Marketing. Project lead for corporate website : Led comprehensive redesign of corporate website, optimizing user experience, updating content, and enhancing branding to drive engagement and support business objectives. Implemented SEO strategies and ensured mobile responsiveness for improved accessibility.

Associate - Customer Business

Medlife International Private Limited

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Provided top-tier customer support, fostering strong client connections and driving satisfaction. Liaised between customers and internal teams, resolving issues swiftly and optimizing processes for enhanced efficiency.

Jr. Officer

Natural Remedies Private Limited

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Expert in leveraging Google Analytics to track and analyze campaign performance metrics, extracting valuable insights to optimize marketing strategies and enhance ROI. Proficient in generating comprehensive reports that showcase key performance indicators and measure the success of marketing initiatives, informing data-driven decision-making processes. Managed internal communications and maintained company website and social media presence. Implemented strategies to enhance employee engagement and streamline information dissemination. Executed social media campaigns to promote brand visibility and engage with target audiences effectively.

Education

Punamchand Gupta college, Davv university, Indore

Bachelor of Computer Science

Computer Science

Jan 2005

Licenses & Certifications

Advanced Certification in Data Science and AI

CODE IIT Madras and Intellipaat

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Skills

Python Programming

Microsoft Excel

Microsoft SQL Server

Statistics

Machine Learning

Exploratory Data Analysis

Data Cleaning and Preprocessing

Data Wrangling

Data Visualization

Power BI

Data Analysis

Collaborative Filtering

Communication

Leadership

Critical Thinking

Team Work