Rajiv Sharma

Develop and execute a comprehensive sales strategy to drive revenue growth for Enterprise Business Solutions. Prospect and generate leads through various channels, including networking, referrals, and online research, focusing on BFSI and Manufacturing. Build and maintain strong relationships with key decision-makers, understanding their business needs, and positioning Low Code/No Code solutions. Conduct product demonstrations and deliver compelling presentations to showcase the value and capabilities of our services. Collaborate with marketing and product teams to develop sales collateral, case studies to support the sales process. Stay updated with market trends, competitor activities, and customer feedback to identify opportunities for product enhancement and differentiation. Drive the entire sales cycle, from initial contact and qualification to negotiation and closing deals, ensuring a smooth and seamless customer experience. Provide accurate and timely sales forecasts, track sales metrics, and report on individual performance and revenue projections to senior management. Actively participate in industry events, conferences, and client meetings to build brand awareness and generate Leads for CRM, ERP, Data backup & Security Solutions, Custom App development and Business Automation services.

Developing Marketing roadmap to acquire clients from India, the US, the UK, Canada, UAE and Singapore. Partnering closely with Data Analytics team to develop metrics and KPIs for Marketing analytics, Supply Chain Analytics, Financial Reporting and Manufacturing Process dashboards. Scaling the marketing operations, creating the right processes, automation, and reporting. Supporting the marketing team with managing and developing a high-quality database. Lead Generation for IT, SaaS, BFSI, Fintech, Edtech, Manufacturing, Logistics, Ecommerce, Engineering, Real Estate & Temp Staffing. Owning the end-to-end sales cycle for the leads generated with a target driven approach. Conducting research to understand industry trends and client’s business requirement. Developing scripts/messaging for campaigns across channels – email, LinkedIn & other Social Media Platforms. Putting together high impact decks and presentations/Point of Views. Formulate & own RFI/RFP responses. Build, encourage and maintain long-term relationships with key stakeholders internally and externally. Drafting & reviewing of various legal agreements on a best efforts basis including but not limited to Non-Disclosure Agreements (NDA), Service Level Agreements (SLA), Vendor Agreements, Channel Partner Agreements, Statement of Work/Work Orders (SOW/WO) etc. Providing support in legal due diligence compliances and managing turn around responses very quickly. Familiarity with ZoomInfo, LinkedIn Sales Navigator, Owler, Crunchbase, etc. Coordinate program delivery (communicating updates, bottlenecks, risks, delays etc.). Measure and articulate value of solutions developed to help drive solution adoption by business teams. Deep diving into DA technology stack (e.g., Business Intelligence, Predictive Analytics, Power BI, Google Studio etc.). Familiarity with ETL, and Data governance. Develop and execute strategic account plans focusing on Greenfield accounts. Develop go-to-market efforts with Google Cloud Platform

Spearheading B2B Marketing & Demand Generation activities for the UK and US Market. Derives insights from data analysis, business & predictive modelling, and research to determine customer needs and optimize the business process. Conduct research that supports decision-making processes at a senior management level. Serving as a liaison between the internal-external customers and the software development team through which requirements flow. Assist the Sales Teams, Account Management, and Implementation teams in the technical scoping solutions. Develop workflows, business cases, etc. to deliver a compelling winning solution. Maintain a deep knowledge of the product/services and the complexities involved in technical data projects. Review and create ad-hoc marketing campaigns for lead generation through digital marketing. Work closely with external digital marketing agencies and manage creative/content requirements to agency. Lead and own all aspects of performance marketing KPIs. Plan and optimize lead generation strategy on LinkedIn and other social media platforms. Conduct customer research and leverage findings to improve targeting, campaign design, and decision making. Team handling and mentoring in global time zones.

Driving Business Growth strategies across SME/ Real Estate/ General Accountants/ CPAs across UK / USA Markets. Develop strategic customer acquisition and retention plans to drive profitable growth. Contribute to the executive leadership of the overall business as an active member of the core executive team. Research on market trends and work with both internal and external stakeholders to proactively build capabilities. Manage and execute Lead Generation, Customer Retention & Branding Campaigns in coordination with Inside sales team and external agencies. Campaign Planning and Performance Marketing on the ROI of every campaign and its overall contribution to marketing growth in terms of leads, pipeline generated revenue, and overall customer experience. Analyzing market, competition & consumer behaviour to deliver insights & inputs into communication planning & development. Measure, analyze, and optimize the performance of all marketing systems like website and blogs through experimentation with customized landing pages, CTAs, layouts, look-n-feel, and A/B testing. Forecasting of business performance, Benchmarking, process analysis, communication, change management and strategy. Product management by identifying the underlying resources and customer requirement to enable functions/channels to design and implement initiatives to provide better customer experience. Manage the entire Customer Life Cycle journey - acquisition, activation, revenue maximization and retention. Define growth initiatives across all channels - digital marketing, alliance partnerships, and offline. Effectively manage CRM by segmenting them by relevant attributes and recommending best in Class offerings through communication via digital push across Social Media, Notifications, E-mails, and Newsletters & Product Catalogue etc.

Creating launch strategy and Managing portfolio of Properties. Building Systems and Process at Organisation level. Act as a liaison between Directors / Senior Management and middle management ensuring effective flow of communication &information. Weekly and monthly meetings with sales and marketing teams to continuously monitor and review targets and performance. Responsible for creating, implementing and measuring the success of overall sales strategies. Support recruitment, training and retention of quality sales and marketing personnel. Interact and network with Channel Partners and competitors to keep informed of trends, norms, regulations and challenges. Organize and participate in team building activities and stimulate personnel to over-perform / achieve. Coordination with agency for all marketing material (collaterals, brochures etc.) in line with marketing goals. Media Buying and Planning. Managing Channel partners and driving business through them.

I-Partners are a next gen Strategic Marketing and Consultancy company which envisions to grow rapidly. I-Partners specialise in providing marketing & sales support to mainly real estate companies across India / International Markets.

Business Development Marketing of Commercial/ Residential Real Estate projects. Preparing Marketing research reports, RFQ, RFP, MIS and activity reports. Developing relationships with Builders and brokers. Maximize revenue generation and lead closures by using social and Outdoor media marketing campaigns. Negotiation/Deal finalization & monitoring day to day activity for ensuring proper documentation related to deal. Monitoring collections of brokerage income. Providing regular guidance and training to the team. Manages relations with the Marketing team to ensure enough leads, generates own leads through the team & references. Transaction management and deal closure from sourcing to ROI generation.

Building Sales and Marketing team in line with organization goals & standards, drive and motivate them to excel the performance & ensure they deliver the revenue budget. Recruit, train and develop all sales & marketing team as per company standards. Evaluate performance, share feedback, give direction & guide unit Sales & Marketing team to deliver revenue budget. Brand Management, Advertisement (ATL & BTL), Events, E-commerce and Media planning. Strategic direction, innovative marketing program, 360 degree plans & sales strategies to hit targets. Ensure Referral Business contributes to overall revenue in specified timeline. Develop and nurture key relationships with corporate(s) and Channel Partner(s). Direct Reporting from Sales & Marketing team.

Lead generation and promoting of properties marketed by IDSL. Train sales force on sales promotion campaigns and closing deals. Organize and execute road shows. (BTL). Set and revise policies on negotiation terms (pricing, payment terms etc.). Achieve budgeted revenue targets for the company. Oversee the CRM initiatives of the company and ensure alignment with sales & marketing. Define processes and ensure execution through the CRM team. Lead Generation. Pre Sales & CRM. Media planning. Research & Business Consulting. Corporate tie Ups. Alternate Distribution Channel Set Up. Business Association. Effective Sales Force Training & Management. Creating Road Map for Multi city / International presence. Events & Exposition.

Conducting meeting with sales and operations team on weekly basis. Set growth Strategy for brand Development and to ensure maximum Unit ROI, IRR and Real estate value. Demand-Supply Analysis: Competitive & Market Research, Pricing discovery & validation of key assumptions for product mix. Managing Investor relations with PE and NBFC. Representing the Director before Investors, Private Equity and other external agencies. Analyzing Market Trends, Modifications in Development Control Regulations, Competition and preparing reports. Maintaining relationship with HNI and Ultra HNI.

Handling entire site sales activities individually. Responsibility for establishing and updating total project marketing budget. Collaborates with senior management to establish and control budgets for sales promotion and trade show. Provides technical support and participates in training of other development staff members. To exercise a high level of housing development skills, leadership ability. Close sale deals by coordinating requirements; developing and negotiating contracts.

Strategic Planning, Executing & Training to achieve Sales targets. Keeping a regular follow-up on Client interaction(s) & submitting weekly reports. Arranging site visits for clients @ Karjat. Negotiation, Closing the deals & enhancing the revenues of the company. Managing the sales process (Corporate sales, customer handling & maintaining Channel partner network) from initial point of contacts (leads follow-up) presentation & negotiation, and meeting sales objectives. Customer Relationship building and managing Post sales service. Lead generation by innovative methods apart from phone calls and direct meetings. Effective use of web based medium (website designing, content management etc) for branding and Lead Generation. Implementation of SEO and Adwords campaign, SMS & Emailers for effective marketing. To design marketing plans, Market Research and brand positioning.

Sales and Marketing Activity for Ultra Luxurious Villa Project "SAJALA" in Lonavala and "SIERRA VISTA" in Talegaon. Brand Promotion by Advertisement Campaigns through Print Media & Hoardings. Involvement of various Real Estate Marketing Companies and Channel partners. Planning & Implementation of Sales & Marketing Strategies on Regular basis In Consultation with the CEO. Use of Innovative methods by Social Media Marketing to Get Overseas based Clientele/Investors. Arranging Site inspections for clients and regular Follow-Up to ensure closure of the Deal.

Identification of Properties in the Assigned territory in various budget categories. Listing of selected properties on various property websites to generate Leads. Regular follow-up with the Clients and advising them for their investment / End Use. Generation of Revenue to the organization by charging Property Advisory Fee(s) from the Buyer/Seller. Conducting Property Inspection and Negotiation with the Buyer/Seller to ensure closure of the deal.

Selling Life Style Club Memberships(s) to Client(s) In-House. Generating Business through Corporate sales. Lead generation through Cold Calling/F2F. Maintaining Client relationship(s) by providing post sales service(s) on time.

Selling International Holiday Club Memberships to NRI's and European Client(s). On the Day sales techniques to be used to generate sales. Pitching POINTS, a highly diversified product to lower their holiday cost maintenance. Exposure to ICE Program (International Cruise Exchange).

To convince student(s) to enroll for the various skill/job oriented course(s) and generate business. Creating, presenting/ marketing, selling – in, managing and executing Brand and Franchise development.