Dev Puri

Developed Growth strategies like B2B tie-ups for lead generation, expansion of the team and finding the PMF etc. by working closely with the CEO of Utter and played a significant role in the launch of Utter ProSchool. Built the entire sales vertical from the scratch, headed the customer acquisition process, and onboarded the first 1000 customers of the platform. Played a significant role in Product Development, Marketing, and Lead Generation Processes. Served as the coordinator for collaborations with SaaS and fintech companies like ZestMoney, Eduvanz & Freshsales that were undertaken at the B2B level to expand revenue generation. Smoothened the customer onboarding process, improved customer retention, and optimized NPS, which brought 130 referrals. Played a pivotal role in time-to-time modifications in the product after successful A/B testing. Hired, trained & managed the sales team and achieved the MOM growth of 100% in customer acquisition in the last quarter of FY 2021-22.

Joined initially as an individual contributor and then handled a team of five BDAs. The revenue generated was 1.5 crores. This performance was ensured with proper training & coaching. Came up with the relevant KPIs, metrics & the sales process to be followed by the sales team. Developed sales pitches and objection handling scripts which helped the entire sales vertical in closing high-ticket products. Upskilled me and became a top performer in the very first month by closing 7 deals in a row. Generated 3.38 lakhs in a day in Sep 2019 by closing two high-ticket products. Earned Incentives of around 110% of my fixed salary in the first three months of joining and 84% of my fixed salary in FY 2020-21.

Closed the highest revenue (9.3 lakhs) and had the second-highest number of clients (27 clients) onboarded across Delhi-NCR in my first month. Performed well in my training and got a premium location (South Delhi).

Onboarded educators and created content for the platform. Acted as a bridge between the business and the potential educators to expand the business by providing them with the right suggestions about the topics on which they should build courses that were linked to the core vision of the company. Participated actively in discussions with co-founders regarding development and expansion plans to build the path towards the organization's success.

Generated leads, converted them through inside sales or offline counseling processes and generated 3 lakhs/month of revenue. Organized CAT and CLAT marketing seminars through B2B tie-ups with schools and colleges. Initiated the idea of e-learning through chat and videos, created a Facebook group with 4000+ aspirants, and managed it end to end.