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Shubendu Dey

@Shubendu14

Senior Lead Generation Analyst at Blue Umbrella Limited (AML RightSource)

New Delhi, Delhi, India

https://www.linkedin.com/in/shubendu14

Blue Umbrella Limited (AML RightSource)New Horizon College of Engineering, Bangalore University, Bengaluru

Shubendu Shyamal Dey is a lead generation expert with extensive experience in contact discovery, CRM tools, and data management. He specializes in driving business outcomes through strategic collaboration, detailed analysis, and marketing automation. With a background in market research and competitive analysis, he has supported global sales initiatives and led team training to improve operational efficiency. He is proficient in CRM platforms like HubSpot and Pipedrive and has a strong foundation in data integrity and quality assurance.

Experience

Senior Lead Generation Analyst

Blue Umbrella Limited (AML RightSource)

•Jun 2022 - Present

Build lists of companies and/or contacts by industry, geography, or role. Find names, emails, phone numbers, and LinkedIn profiles. Identify compliance, legal, risk, or AML contacts at target companies. Research attendees, sponsors, and speakers for industry events. Compile competitor profiles. Upload contact lists into HubSpot, clean and standardize data fields, and de-duplicate records. Tag key accounts and build static or dynamic lists for marketing campaigns. QA contact lists and research regulatory updates.

Senior Marketing Research Analyst

Blue Umbrella Limited (AML RightSource)

•Mar 2015 - Jun 2022

Progressed across roles including Research Analyst and Business Development Researcher. Executed market research, competitive analysis, and industry research. Built and managed lead generation databases. Utilized CRM tools (HubSpot, Pipedrive) for data management, cleansing, and segmentation. Led team training and mentoring. Supported global sales and marketing teams with targeted research and account-based data strategies.

Independent IT Consultant

•May 2013 - Nov 2015

Helped clients in the transition of Windows XP & Windows 7 to Windows 10. Worked extensively on upgradation of windows operating systems. Helped clients with recovering of deleted data. Optimized clients' desktops and laptops. Worked on ensuring total security of clients' data. Provided training sessions for end users.

Associate - Information Management

Egon Zehnder

•Jan 2012 - Mar 2013

Enrich the database by creating candidate profiles from sources like CV, LinkedIn, and Bloomberg. Analyze data and capture according to standards. Primary profile creation for C-Level Executive Search. Search online databases for reports. Track and update relevant company information. Verify academic qualifications of candidates.

Education

New Horizon College of Engineering, Bangalore University, Bengaluru

Bachelor of Business Management (BBM)

Finance

Jun 2010

Indian Community School Kuwait, Salmiya, Kuwait

Class XII

Commerce with Informatics Practices (IP)

Mar 2006

Apeejay School, Saket, New Delhi

Class X

Mar 2004

Skills

Lead Generation
Contact Discovery & Validation
Prospecting & List Building
Market Research
Data Research & Data Mining
Data Analysis
CRM Data Management
Data Cleansing & Deduplication
Data Enrichment & Segmentation
Report Preparation