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ANUPRITA VAIDYA

@anupritavaidya

Marketing Manager

Pune

EdynamicsIndira School of Business Studies

Anuprita is a highly experienced professional with over four years in B2B client management and corporate sales. She possesses expertise in the full sales cycle, including pre-sales, proposal design, and relationship maintenance. Her background includes roles at HDFC Bank and ICICI Bank, where she managed client accounts, conducted market analysis, and drove revenue growth.

Experience

Management Trainee, Intern

Edynamics

•May 2016 - Jul 2016•Pune

Studied the core business of the company and understood the product for active participation in the project. Integrate and manage reporting requirements across multiple stakeholders. Develop and implement communication and people change management for impacted users. Approached new customers through cold calling, field sales to establish their requirements, offered recommendations and subsequent products. Analyzed market scenario and learned suitable sales process. Resolved customer queries and provided effective customer service to achieve high level customer satisfaction. Developed and maintained quality customer relationship, resulting in increased sales.

Relationship Manager

HDFC Bank Ltd

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Analysis and development of customer specific requirements and proposal design to match all customer needs. Negotiate on price, content and time with customer to make final bid. Work on problem management by identifying the issues occurring repeatedly and raising them as problems and hence working on them proactively to identify solutions and drive them to closure. Collaborate with internal stake holders to provide business support and effective resource management. Ensure timely customer interaction on requests and concerns raised. All customer queries and complaints are being resolved within TAT with suitable solution strategies. Pro-active value analysis, responding to customer queries, interfacing with other verticals to resolve the queries, as needed.

Relationship Manager

ICICI Bank Ltd

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Responsible for Planning, Forecasting, Budgeting, Revenue Recognition, Resource Utilization, Demand Creation and monitoring in multiple project accounts. Review project status and efficiency report on a regular basis to ensure the project is working as per planning. Support program communications and program level change management activities. Understand scope of work and customer needs, develop an overarching solution to be proposed as part of the solicitation response.

Education

Indira School of Business Studies

Masters in Business Administration

Marketing

•Grade: 8.73 SGPA

Jaywant Shikshan Prasarak Mandal

Bachelor of Engineering

Electronics and Telecommunication

•Grade: 62%

Sathaye Junior College

Higher Secondary Certificate

•Grade: 69%

Parle Tilak Vidyalaya

Senior Secondary Certificate

•Grade: 83%

Skills

Corporate Sales
Direct Sales
Cross Sell
Pre-sales Process
Post-sale Relationship Management
HNI Client Management
Proposal Management
Bid Management
Negotiation
Communication
Team Leadership
Microsoft Office Suite
Market Analysis
Financial Acumen
Program Performance Analysis
Risk Assessment