Vivek Yadav

Content and Branding Team lead for SBNRI (An NRI/OCI-based Investing, Banking and Taxation App). Conceptualized, strategized, and executed content across channels like blogs, social handles, YouTube Videos/Shorts, Instagram Reels, Quora, PR, and emails to increase brand awareness and marketing. Authored over 200+ finance blogs for SBNRI and achieved an organic traffic of 1 million users and 1.7 million views on blogs over the last 12 months. Core part of the marketing team with the onus to plan and execute marketing activities like Webinars, Influencer Marketing, PR campaigns, OOH campaigns across geographies like Europe, Middle East, USA and Singapore.

Team lead for Content and Branding with an onus to own and be accountable for the team’s performance. Conceptualize, strategize and implement Content & Branding groundwork with high scalability action milestones for brand visibility and outreach. Run, handle and schedule the entire social media marketing plan along with content marketing strategy.

Strategize and implement Content Strategy and Marketing plan to improve brand visibility and awareness. Work in a capacity as the de-facto Content lead for the organization and handle the team of content writers, graphic designers, content marketing agency, and third-party outsourced agencies to efficiently run the content marketing. Write encompassing blogs, editorial articles, press releases, and social media content for the organization.

Brainstorm, strategize, plan and put into action a holistic content marketing campaign for Expoodle. Act as the Content lead for the organization and perform various B2B level content curation in the forms of white papers, end-to-end storyboards, proposals, case studies, and more. Write encompassing editorial blogs, articles and publish the same on global platforms like ThriveGlobal, Allbusiness, Business2community.

Create content plan and calendar. Write engaging automobile-based articles. Cover events and draft them into video and blog for Carlo.in. Draft, edit and publish articles on WordPress. Write YouTube in-video infographics, descriptions.

Write engaging web content for clients on insurance, banking, digital marketing, direct mailing. Write content for publications like Forbes, Business2Community. Worked as Ghost Writer for Edkent Media’s Director and Chairman’s profile.

Write engaging articles on stock investment, IPOs, wealth generation, hedging, future, and options. Provide in-depth user-rich content to help put the brand in the upper echo leans of google search metrics.

Write engaging articles on stock advisory, investment, wealth management niche. Provide rich user-centric content that can add value to the users and rank them in the upper echo leans of google search metrics. Write content for the in-house website and guest publications.