Default profile banner
Akshay Vir Singh RaghavAR

Akshay Vir Singh Raghav

@user.2454650

Senior Manager - Marketing at Arzooo.com

Bengaluru

Arzooo.comM.J.P. Rohilkhand University

Energetic Marketing Professional with strong analytical skills, having 6+ years of experience in Recruitment, Networking, E-Commerce, and Tech-Logistics industries. Skilled in Performance Marketing, ASO/SEO, Program & Campaign Management, and Branding.

Experience

Senior Manager - Marketing

Arzooo.com

Full-timeSep 2023 - PresentBengaluru, India

Leading Performance Marketing for the electronics marketplace Gostor.com & appliances Brand Nu. Leading SEO & ASO projects for Gostor.com & Nu. Handling partnerships with Times Group's (Gadgets Now) & NDTV's (Gadgets360).

Performance Marketing Manager

Apna Time Tech Pvt. Ltd.

Full-timeJun 2020 - Sep 2023

Handled UAC & FB App campaigns for new user acquisition & engagement at a max budget of 12 Cr/Month, optimization of CAC by 50%. Increased website traffic from 1k to 1Mn+ per month in the span of 1 year via SEO/ASO.

Assistant Manager - Digital Marketing & Communication

Shadowfax Technologies Pvt. Ltd.

Full-timeAug 2018 - Jun 2020

Handled Ads Campaigns to hire delivery partners for multiple clients like Swiggy, Zomato, Flipkart. SEO & ASO - Content marketing with proven 5x growth in 6 months.

Digital Marketing Executive

Arzooo.com

Full-timeOct 2017 - Jul 2018

Run paid ad Campaigns (Product & Brand Marketing) and optimize Google & other search engine Ads, Social Media paid campaigns for both B2B & B2C domains.

Social Media Intern

Dotflix.in

Part-timeJan 2017 - Jan 2017

Content planning and execution of distribution through various channels like SMS, Whatsapp, social media. Promotional Marketing Planning for candidates of MCD elections 2017 in Delhi.

Education

M.J.P. Rohilkhand University

Bachelor of Science

Computer Science

Jan 2014 - Jan 2017

Licenses & Certifications

Google Ads App Certification

Google

• No expiration

Google Ads Display Certification

Google

• No expiration

Google Ads Search Certification

Google

• No expiration

The Fundamentals of Digital Marketing

Google

• No expiration

Skills

Performance Marketing
Affiliate Marketing
Digital Marketing
SEO
ASO
Social Media
Strategic Partnership
Basic SQL
Program & Campaign Management
Leadership
Communication
Networking
Analytical Skills
MS Office