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Raghunandan D

@raghunandand

Lead Generation Specialist (Consultant) at EDDY Pump

Hyderabad, India

EDDY PumpPondicherry Open University

Raghunandan is an experienced marketing automation specialist skilled in Zoho, Salesforce, HubSpot, and MailChimp. He has a strong track record of designing and executing successful lead generation campaigns across multiple channels. His technical skills in HTML/CSS and SQL allow him to customize workflows and troubleshoot issues, making him a results-driven professional focused on achieving business goals through effective strategies.

Experience

Lead Generation Specialist (Consultant)

EDDY Pump

May 2023 - Present

Conducted market research to identify target audiences and customer needs and developed targeted marketing campaigns. Utilized CRM systems like HubSpot to manage customer relationships and streamline sales processes. Demonstrated proficiency in Mailchimp for designing email templates and executing campaigns, and used Apollo.io for B2B prospecting and lead generation.

Lead Generation Specialist

OpenLM Ltd.

Jul 2022 - May 2023

Built marketing plans for demand generation campaigns. Managed email and landing page templates, and developed an account-based marketing (ABM) plan. Executed and optimized email campaigns, and measured digital marketing performance using web analytics tools.

Business Development Manager

AQL Technologies

Mar 2021 - Jun 2022

Created new opportunities through prospecting and network leveraging. Developed and executed marketing campaigns across multiple channels. Managed email campaigns, landing pages, forms, and workflows in Zoho Automation.

Lead Generation Manager

PSquare Software

Apr 2017 - Aug 2020

Managed the sales cycle, generated leads, and built relationships. Managed a team of 3 executives and 5 interns. Maintained prospect client databases and conducted regular follow-ups.

Lead Generation Manager

V-Soft Consulting

Oct 2015 - Apr 2017

Built and launched complex email and nurture campaigns. Identified prospects using tools like LinkedIn, Zoominfo, Apollo.io, Lusha, and Snov.io. Prepared process documents and strategies.

Business Process Owner (Team Lead)

IBM India Pvt. Ltd.

Nov 2013 - Oct 2015

Delivered coaching and quality monitoring to enhance team performance. Managed the performance review and talent development process. Successfully delivered Center of Excellence (CoE) RPO services.

Researcher - Analytics

Progressive Digital Media

May 2010 - Jul 2012

Spearheaded end-to-end presales (B2b) and business development activities. Optimized primary and secondary research to analyze qualitative and quantitative information.

Education

Pondicherry Open University

MBA

Human Resources Management

Osmania University

Bachelor of Commerce

Advertising & Marketing

St. Paul's high School

SSC

Skills

CRM Management
Lead Generation
Marketing Automation
Relationship building
Sales & Marketing strategy
Digital Marketing
Email Marketing
Market/Database Research
Online Research Tools
Team Handling
Training & Development
MIS Reporting
Zoho
Salesforce
HubSpot
MailChimp
HTML/CSS
SQL
Apollo.io