Prakhar Tamrakar

Monitored online conversations surrounding the brand to address any negative sentiment or misinformation proactively. Promoted a positive company culture within the online community by highlighting employee achievements and sharing team success stories. Managed volunteer programs within the community, recognizing contributions made by individuals towards achieving common goals. Organized and executed launch of 10 communities with 5k people.

Served as Synergist connecting all Marketing partners, Creative Agencies, Public Relations, etc. Developed successful referral programs to incentivize users to share the product with their networks, resulting in increased signups. Leveraged influencer partnerships and affiliate marketing tactics to expand brand reach and drive new user acquisition. Ran a multi-channel online campaign with 48% positive ROI growth on the MOM base. Collaborated with the sales team to develop effective lead-generation strategies. Developed and executed community management initiatives, fostering engagement and building a strong brand community to assist in all aspects of planning, setup, execution, and post-event marketing operations. Created customized marketing materials to increase product awareness. Leveraged various marketing channels, including social media, email marketing, and content marketing, to effectively promote AeroLeads and increase brand visibility. Conducted in-depth market research to identify the target audience segments, analyze competitors and uncover new growth opportunities.

Conducted comprehensive market research to identify emerging trends and opportunities for growth within the industry. Successfully negotiated contracts with vendors, securing favorable terms for the organization. Successfully onboarded 30k partners across India and facilitated the integration of 30,000 short video creators within just 3 months, achieving a remarkable 40% retention rate month-over-month. Implemented initiatives to elevate the quality standards of 16,000 creators through comprehensive physical and mental grooming programs, showcasing a keen ability to optimize performance and enhance overall supply metrics. Spearheaded the user acquisition strategy for a prominent genre on both the Sharechat and Moj platforms, resulting in substantial growth and market expansion. Achieved a Gross Merchandise Value (GMV) surpassing INR 10 lac within a mere 3-month period, leveraging Moj Live Virtual Gifting to onboard over 4,000 creators. Managed various social media accounts with a focus on community engagement. Maintained a proactive approach to staying abreast of industry trends, emerging technologies, and best practices in marketing and community management, enabling agile adaptation and continuous improvement.

Increased website traffic by optimizing social media posts with relevant keywords, hashtags, and links. Generated user-generated content submissions through interactive contests, giveaways, or challenges that encouraged audience participation. Developed and executed social media campaigns for optimal reach, engagement, and growth. Enhanced online presence with innovative marketing strategies tailored to specific target audiences.

Successfully expanded the bank's business portfolio by acquiring and onboarding new clients, resulting in a steady increase in revenue and market share. Cultivated and maintained strong relationships with existing clients, providing personalized financial solutions tailored to their needs and objectives. Developed and executed strategic plans to penetrate new markets and capitalize on emerging business opportunities, contributing to the bank's growth and expansion. Conducted thorough market research and analysis to identify potential leads and target demographics, informing targeted marketing campaigns and business development initiatives. Provided exceptional customer service and support throughout the sales process, addressing inquiries, resolving issues, and ensuring a positive client experience.

Relevant coursework included conducting market research and analysis projects, providing insights into consumer behavior and industry trends. Completed internships in the financial sector, contributing to strategic marketing campaigns and increasing brand awareness.