Himanshu Singh

Set up the landing page, ran Google Ads and LinkedIn campaigns, generating 10 leads in 2 months, with 3 projects closed and 2 in the pipeline. Spearheaded B2B marketing strategies at PilotSprint, helping founders turn ideas into digital products. Created and optimized marketing campaigns, driving engagement and conversions for business growth. Contributed to a revenue increase of around 25 lakhs through effective marketing strategies and lead generation. Led the launch of Bigcircle’s new project “PilotSprint” by defining the GTM strategy, including target audience, marketing channels, case studies, landing pages, and brand identity. Collaborated with design, content, sales, and technical teams to streamline sales enablement and content creation. Executed successful prospecting and follow-up activities, generating 15+ leads within two months, resulting in 2 projects and 3+ in the pipeline.

Supported sales with sales enablement and business development, generating 120+ qualified conversations in 2023 with 2 project closures resulting in 1.2 + Cr of revenue and 6 projects in the pipeline. Optimized the website for SEO and increased the qualified website leads from 0 to 4-5 leads per month in Software/Hardware development services within 1 year. Managed and executed all aspects of digital marketing campaigns to achieve business objectives including Website optimization, social media and content planning and promotion.

Developed and implemented a comprehensive content strategy for the website, including eBooks, case studies, web pages, and blogs. Worked on the OnPrintShop project, contributing to its online presence and marketing efforts.

Increased website traffic and leads through effective SEO strategies and content creation. Streamlined website development process and optimized user experience. Managed social media promotions and vodcasts to connect with the target audience. Created content focused on long-tail bottom-of-the-funnel keywords to drive conversions. Developed account penetration plans and conducted sales prospecting aligned with buyer personas.

Worked on highly competitive keywords and increased leads by 100%. Improving unused website traffic into revenue with affiliate marketing by 200%.

Content writing with the long tail bottom of the funnel keywords. Created account penetration plans and did sales prospecting as per buyer persona.