Gautam Rastogi

Assisted mid-market businesses in effectively implementing and utilizing the LeadSquared CRM platform. Generated more than 300 leads and 100 demos through LinkedIn reach outs, cold calling and email campaigns resulting in a 20% increase in customer acquisition. Developed and implemented customer journey flows within the CRM, optimizing lead nurturing and conversion processes. Operational responsibilities include accurate pipeline reporting and ensuring quarterly sales forecasts are done smoothly and effectively.

Strategized and managed social media presence for dabur oil on various platforms, including Facebook, Instagram, and Google ads that generated more than 10,000 unique visitors resulting in 10% increase in sales. Created engaging content and visually appealing posts, developed and executed social media calendars to build brand awareness and foster a strong online community. Analyzing the data of Anmol Gold Coconut Oil to identify potential gaps and issues. Competitor benchmarking exercise for the new product. Collaborated with the content team to make dynamic and static ads.