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ANKITA DUTTA

@ankita.dutta

Business Development Manager at Ace Global

Bangalore, India

LawsikhoNorth Bengal University

Ankita Dutta is a B2B expert with over 5 years of experience in marketing, operations, and growth. She specializes in developing and executing strategic account-based marketing plans, managing multi-channel campaigns (email, LinkedIn), and optimizing sales operations. Her expertise includes utilizing CRM systems like HubSpot, managing lead generation, and driving growth through data analysis and A/B testing.

Experience

Marketing Associate

Lawsikho

Jan 2024

Managed email, WhatsApp (WATI), and Google Ads campaigns, including designing templates and writing copy. Coordinated bootcamp operations and analyzed marketing performance.

Business Development Manager

Ace Global

Jan 2023 - Jan 2024

Developed and executed strategic account-based marketing plans. Managed email campaigns, automation, lead validation, A/B testing, and LinkedIn outreach. Utilized HubSpot CRM to track and manage leads through the sales pipeline.

Sales operations manager

Catalyst Studio

Jan 2023

Directed cross-acquisition strategies for smooth onboarding and user retention. Managed daily operations, executed email and WhatsApp marketing campaigns using Wati, Netcore, and Apollo.

E commerce operations and logistic coordinator

Vibecity

Jan 2021 - Jan 2023

Oversaw order management, inventory monitoring, and logistics coordination. Provided comprehensive seller support and supported the Founder and CEO with sales activities, including cold emailing and appointment setting.

Marketing operations associate

Cisive

Jan 2019 - Jan 2020

Executed LinkedIn and email campaigns while managing CRM systems. Handled client account management and collaborated with sales teams to optimize multi-channel campaigns and execute A/B tests.

Education

North Bengal University

Bachelor of Science

mathematics & Comp Science

Jan 2019 - Jan 2022

Skills

B2B Marketing
Growth Marketing
Email Marketing
LinkedIn Marketing
Market Research
Sales Operations
Marketing Automation
Multi-Channel Campaign Management
Lead Generation & Analytics
CRM Management
Workflow Automation
A/B Testing
Data Mining and Analytics
Order Management
Client Success
Strategic Planning