Anant Agarwal

Effectively overseeing a portfolio of 20+ client accounts with a combined value exceeding USD 1.8 million. Actively engage with key stakeholders within the client organization on a regular basis to gain a deep understanding of their priorities and objectives. Strategically align highly relevant resources and expertise to support the client in achieving their goals and maximizing value. Responsible for developing and implementing innovative client engagement strategies to drive client engagement metrics and satisfaction. Demonstrate expertise in product knowledge and effectively educate clients on the features and benefits of our products. Collaborating closely with client outreach, sales teams, and cross-functional teams to optimize client renewal strategies and drive successful renewals, currently at a renewal success rate of 100%.

Clients handled – PepsiCo India, Nestlé India, boAt. Handling multiple projects across clients with intervention of new age technology – voice recognition bots & Web 3.0. Leading a team of 2 associates as an Account Lead & sharing the best practices for client management and project delivery. Planning client deliverables and stepping up at key junctures to ensure smooth delivery, also acting as an escalation point across multiple projects. Managing project profitability & efficiency with respect to client billables, deliverables and 3rd party cost through resource planning & vendor identification.

Clients handled – PepsiCo India, Nestlé India. Handpicked to lead the enhancement of existing platform & building newer platforms catering to the clients B2B audience. Leading client & internal discussions from initial briefing to final delivery with minimal support from the Account Lead. Working closely with cross-functional teams - UX, UI & Technology teams to build and deliver the platforms as per client requirement and market trends (secondary research). Gained understanding of SEO & Google Analytics implementation as key metrics of platform performance & tracking. Supporting Account Lead on New Business Developments & Vendor Onboarding.

Clients handled – PepsiCo India. Built a digital ecosystem to manage the on-ground sales team. Worked closely with the Account lead & internal teams (Technology & UI) to understand the client requirements, defining user journeys & final delivery of the project. In a span of 6 months developed good knowledge of defining the user journey & building wireframes single-handedly, took over as SPOC for internal teams & client. Gained understanding of building and maintaining a project plan (Gantt charts) and constant communication with the relevant internal & external stakeholders. Ensured bug free & timely delivery of the project.