Yash Vardhan is a disruptive marketing professional with an MBA in Marketing & Sales. He has extensive experience in Brand Management, Business Development, and Sales, specializing in launching and growing brands using Push & Pull strategies. His expertise includes executing brand activation, managing key accounts, and utilizing digital marketing and analytics for increased product awareness and sales conversions.
Experience
BUSINESS DEVELOPMENT EXECUTIVE
BEEHIVE SYSTEMS
Managed international sales of SAAS Real-Time 3D Broadcast TV Graphics & Live Streaming Solutions in SEA & MENA regions. Handled key accounts (Government & Private National Satellite based Television Stations) and appointed local channel partners to improve product penetration. Assisted product development team to launch and market E-Sports graphic solution.
SALES MANAGER
IMVELO HOMECARE PVT. LTD.
Appointed to launch Imvelo as an Eco-Friendly (non-plastic) Brand Under the Homecare & Personal Care Category.
SENIOR SALES EXECUTIVE
CENTURY PULP & PAPER (B.K BIRLA GROUP)
Appointed to launch Century Tissue as a Brand Under Personal & Hygiene Category. Generated & Managed Retail, Institutional & HoReCa Sales. Executed Brand Activation & Trade Marketing Plans to increase brand awareness & sales.
Education
Amity University
MBA (Marketing & Sales)
Marketing & Sales
Galgotias University
BACH. OF MGMT STUDIES (BMS)
Management Studies
Licenses & Certifications
Brand Management
London Business School
Marketing Hub Software
Hubspot
Performance Badge
Social Media Analytics
Quintly
Google Analytics
Digital marketing
Google Marketing Challenge
Digital Deepak