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Prantik Sarkar

@user.2527185

Senior Marketing Executive at Craqit

Delhi

https://linkedin.com/in/prantiksarkarog

CraqitPresidency University

Dynamic and results-driven marketing professional with extensive experience in B2B and B2C sales, developing and executing marketing strategies across online and offline channels. Adept at fostering relationships and driving revenue growth through data-driven strategies. Proven track record of expanding partnerships and leading high-impact marketing campaigns.

Experience

Senior Marketing Executive

Craqit

Full-time•Jan 2024 - Present•Delhi NCR, India

Spearheaded end-to-end client management, contributing to 50% of the company's revenue primarily from my accounts. Led the development and execution of integrated B2B and B2C marketing campaigns, resulting in a 3x increase in app downloads. Expanded partnerships from 23 to 75+ in four months across major cities.

Marketing Executive

Craqit

Full-time•Jan 2023 - Jan 2024•Kolkata, India

Organized and directed high-profile events for schools and corporate clients, significantly enhancing client engagement and brand visibility. Conducted market research and established key communications with potential business partners.

Subject Matter Expert

Chegg India

Part-time•Jan 2020 - Jan 2023•Kolkata, India

Provided secondary and tertiary research, maintaining a client feedback score above 80%. Managed complex client requirements across four international markets, ensuring timely delivery.

Operations Associate

Amazon

Full-time•Jan 2022 - Dec 2022•Remote, India

Handled 17,000+ customer service calls, maintaining a satisfaction rating of 81%, exceeding the team average of 73%. Provided multilingual customer service (English, Bengali, Hindi) across India.

Engagement Manager (Intern)

Seekho

Full-time•Jan 2022 - Dec 2022•Remote

Led engagement for user cohorts, achieving a 3-4x increase in user activity compared to peers. Organized sessions with industry experts tailored to the needs of user cohorts.

Education

Presidency University

Bachelor of Arts (Hons.)

History

Jan 2020•Grade: 7.04/10 GPA

The Future Foundation School

ISC Humanities

Jan 2016•Grade: 93%

Licenses & Certifications

Inbound Marketing Certification

HubSpot

• No expiration

Google Digital Marketing & E-commerce Professional Certificate

Google

• No expiration

Amazon Advertising Sponsored Ads Certification

Amazon

• No expiration

Certified Digital Marketing Management Professional

Digital Marketing Institute

• No expiration

Advanced Digital Marketing Management Certification

Coursera

• No expiration

Skills

B2B & B2C Sales and Marketing Strategy
Digital Marketing
SEO
Social Media Marketing
Email Campaigns
Client Relationship Management
Market Research
Competitive Analysis
Event Planning & Execution
Content Optimisation
Campaign Performance Analysis
Brand Awareness
Operational Marketing Plans