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Shreyas YD

@user.2455787

Marketing Manager at Karle Infra Pvt. Ltd.

Bengaluru, Karnataka, India

https://www.ydshreyas.com

Karle Infra Pvt. Ltd.

I have spent the better part of the last decade of my career gaining an 'on-the-job' ground-level understanding of Content Creation for multiple platforms, varied demographics and differing expectations of returns. I like to believe that I have a great understanding of the client's needs and am able to adapt as the situation requires me to be. I work well in large teams, have received recognition and appreciation for my work ethic and dedication to quality, by my peers, seniors and juniors alike.

Experience

Marketing Manager

Karle Infra Pvt. Ltd.

Full-time•Nov 2023 - Present•Bengaluru, Karnataka

Handle brand management, digital strategy, and content development for three independent and distinct brands of the Karle Group. Oversee digital marketing strategy & execution and managing social media campaigns. Drive results while maximizing ROI. Single point of contact for all things content across digital and physical marketing avenues.

Content & Marketing Branding Consultant

Self Employed

Freelance•Aug 2021 - Oct 2023

Leveraged diverse skill set to excel in content creation, branding, and marketing with multiple clients in various industries from B2B to B2C. Delivered impactful solutions for clients and audiences across multiple platforms while concurrently managing own entrepreneurial venture.

Senior Web Search Analyst

Trupp Global Technologies Pvt Ltd

Full-time•Sep 2020 - Aug 2021

Responsible for the quality and authenticity of the content for the client Crunchbase in the Venture Capital and Startup Eco-System across the world. Ensuring content meets the client's standards in presentation, messaging, and authenticity.

Assistant Content Manager

Chaitanya India Fin Credit Pvt Ltd

Full-time•Feb 2019 - Mar 2020

Led the newly formed Content & Communications Department. Increased information exchange between teams using instructional videos, teleconference, virtual town halls, newsletters, and social media. Developed the new website from ground up. Prepared the Annual Report presented to RBI, SEBI, Shareholders and Partners.

Web Content Writer

Gurutu

Full-time•Apr 2018 - Jan 2019

Content Writer

Prime Focus Technologies

Full-time•Aug 2017 - Jan 2019

Worked with Viacom18 Network 'voot.com' converting broadcast content to be streaming ready. Establishing key storylines, episodic titles, social media readiness, thumbnail preparation, SEO optimised content and metadata. Received Excelsior Extra Punch Award for turning around time sensitive workload.

Assistant Director

Feature Film

Freelance•Sep 2016 - May 2017

Director for the Background Action of the feature film. Led the Casting Department for secondary actors and background actors. Key member in script checking, storyboarding, editing promotional material.

Freelance Artist

Self-employed

Freelance•Jul 2014 - Aug 2016

Skills

Community Development
Self Service
Written Communication
Public Relations
Digital Content
Interpersonal Communication
SEO Copywriting
Photography
Social Media Marketing
Content Strategy
Brand Management
Digital Strategy
Content Development
Vendor Management
Google Analytics