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Kalyani BhingeKB

Kalyani Bhinge

@user.2436765

Marketing Manager at FINACUS SOLUTIONS PVT LTD

Andheri West, Mumbai

https://www.linkedin.com/in/kalyani-bhinge-6a80aa3a/

Finacus Solutions Pvt LtdMET Institute of Management, Mumbai

Experienced marketing professional with a track record of 8+ years in Product Marketing, Campaign Management, and Customer Engagement in Healthcare, Ecommerce, FinTech, Education industry. Consistently recognized for driving success in HealthTech startups. Notable strengths in Product Growth Strategy and impactful Promotional Campaigns.

Experience

Marketing Manager

Finacus Solutions Pvt Ltd

Full-time•Sep 2023 - Present

Strategy Development, Brand Management, Content Creation, Digital Marketing (SEO, social media, content marketing), Analytics and Reporting, UI/UX Enhancement, Public Relations, Event Management, Budget Management, Cross-Functional Collaboration, Agency Relations.

Marketing Manager

Medikabazaar (HealthTech Startup)

Full-time•May 2019 - Sep 2023

Competitor analysis, brand management, content creation, digital marketing (PPC, Social Media, SEO, ORM), analytics, UI/UX, public relations, event management, budget management, partner marketing. Achievement: Independently drove GE Healthcare marketing to achieve 1 Cr revenue in 3 months, earning the MB Star Award. Revamped corporate website, boosting online sales by 12%.

Business Development Intern

Amarcor

•Sep 2018 - Oct 2018

Email campaigns to generate and reach out to creative leads & decision makers of ad agencies and production houses.

Marketing Intern

Shapoorji Pallonji Real Estate

•May 2018 - Jun 2018

Channel Partner Engagement, competitor visits, facts finding and market analysis.

Sales and Marketing Executive

Creative Academy

Full-time•Jul 2013 - Jul 2017•Nigdi, Pune

Driving sales for the Nigdi, Pune branch. Managing HR, marketing, financial and logistics management. Providing creative input into advertising campaigns. Achievement: Spearheaded revenue generation of up to 3 Cr annually.

Education

MET Institute of Management, Mumbai

MBA

Marketing

Aug 2017 - May 2019•Grade: 76%

University of Mumbai (Full Time MBA)

Sinhgad College of Engineering, Pune

BE

Electronics and Telecommunication (ExTC)

Aug 2009 - Jun 2013•Grade: 63.13%

University of Pune (Full Time)

Licenses & Certifications

Digital Marketing Certification

Internshala

Issued: Jan 2018• No expiration

Google Ads Fundamentals

Google

Issued: Oct 2018• No expiration

Google Analytics for Beginners

Google

Issued: Dec 2018• No expiration

Lean Six Sigma Green Belt Certification

KPMG

Issued: Aug 2018• No expiration

Customer Experience: Journey Mapping

LinkedIn

Issued: Apr 2020• No expiration

Skills

Digital Marketing
SEO
SEM
PPC
Campaign Management
Brand Management
Content Creation
Event Management
MailChimp
Marketo
Google Analytics
Google AdWords
SEMRush
Ahrefs
Facebook Ads
LinkedIn Ads
YouTube Marketing
Analytical Skills
Problem Solving