Soumita Bhoj
@user.2434702
Paid Social Media Marketing Specialist at Autodesk
Bangalore
Drafting and implementing Digital Marketing strategies for clients across channels like Twitter, Facebook and Instagram to attain set KPIs. Training and guiding the social media and marketing team along with explaining technical complexities to non-technical teams to ensure seamless implementation. Working with strategy, creative and other departments to ensure consistency in overall brand communication.
Experience
Paid Social Media Marketing Specialist
Autodesk
Handle all aspects of the day-to-day management of digital performance campaigns, including campaign creation, performance optimizations, reporting, and budget monitoring on LinkedIn, Facebook, Instagram and Twitter (X). Managing maximum USD 200K budget for each social platform. Implementing B2B and B2C lead generation and conversion campaigns across all social media platforms. Working across multiple international markets and products.
Senior Associate – Brand Management
Kaplan (Zamstars Management Services)
Senior Associate in Brand Management role.
Education
MAHATMA GANDHI UNIVERSITY, KOLKATA
MBA
DUMDUM MOTIJHEEL COLLEGE, KOLKATA
BA
W.B.C.H.S.E
12th (Arts)
Arts
W.B.B.S.E
10th