ASASTHA SAHU
@asthasahu
Product Marketing Consultant at Tata Consultancy Services
Bangalore
Astha Sahu is a holistic end-to-end marketer with over 10 years of experience in Account Based Marketing, Product, and Social Media consultancy. She specializes in pitching Gen AI products and developing strategic paid media plans to enhance brand recognition and drive business ROI. Her expertise includes leading ABM initiatives, organizing client events, and creating targeted marketing strategies that generate profitable revenue.
Experience
Product Marketing Consultant
Tata Consultancy Services
Responsible for pitching Gen AI products to clients by infusing real-time dynamic customer insights through strategic paid media plans. Leads strategic ABM initiatives and aligns marketing efforts with sales to foster an environment where agile methodologies enhance client satisfaction and drive business results.
Account Based Marketing Manager
Capgemini
ABM APAC Japan Manager-Digital | APJ Campaign Manager
Autodesk
Account Marketer
Infosys
Social Media Marketer | Account Based Marketing | Sales Navigator Coach Expert
IBM
Education
PRIN. L. N. Welingkar Institute of Management Development & Research
PGDM
Marketing
Nagpur University
BE
Licenses & Certifications
Certified Product Analyst and Social Analyst Pro
Sprinklr
Fundamentals of Project Planning and Management, Business Management, Marketing, and Related Support Services
University of Virginia
XtraMile Certificate
Capgemini
Virtual Seller and People Skills: Resilience, Growth Minded, Learning Agility and Time Management
IBM
Certified Agile and Cognitive Market Practitioner
IBM
Licensed Sales Navigator Coach Expert