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Sureshkumar Saroj

@user.2395007

Co-founder at MoneyPlant AI

Pune, Maharashtra

MoneyPlant AIMcCombs School of Business, UT Austin and Great Lakes Executive Learning

I have over 15 years of experience in the internet industry, during which I've observed the phasing out of Yahoo, Hotmail, and Orkut, and the monumental growth of giants like Google, Facebook, and Apple. My expertise spans product management, analytics, marketing, martech, automation, and monetization, all gained through practical, hands-on experience. I believe in the power of trying and experimenting, continuous learning, and evolving to keep myself at the forefront of industry developments. Lately, I've been utilising AI tools to automate and enhance workflows.

Experience

Co-founder

MoneyPlant AI

•Nov 2023 - Dec 2023

Helped define strategy and roadmap for an AI product that aimed to help companies monetise better. Built multiple Custom GPTs using ChatGPT that help teams accomplish tasks at lightning speed.

Product Manager

SuperGaming

Full-time•Sep 2021 - Dec 2023

Oversaw data analytics, LiveOps and monetisation for "Tower Conquest" game. Led production and launch of "TC:ME", web3/crypto game, that attracted over 500,000 sign-ups within the first three months; also took TC to PC. Served as an ad monetisation expert for Tower Conquest, TC:ME, MaskGun and Battle Stars. Led the "Battle Stars" game analytics team, defining data tracking requirements, running a/b tests, crafting reports and dashboards using SQL.

Marketing Manager

KhelPlayRummy.com

Full-time•Jan 2019 - Sep 2021

Used Clevertap, and Appsflyer, to help improve KhelPlayRummy.com's customer journey, increasing conversion rates from 3.5-4% to 8%+ and significantly raising retention among new paying users.

Business Manager

VelvetCase.com

Full-time•Dec 2016 - Dec 2018

Analysed e-commerce platform metrics to optimise product offerings on website, and managed onsite merchandising, including promotions and deals. Developed and executed email marketing campaigns.

Business Manager (Ad Operations & Monetisation)

Games2win

Full-time•Jan 2015 - Dec 2016

Managed monetisation and ad operations using mediation platforms - MoPub, HeyZap, Supersonic (ironSource/Unity). Managed fruitful relationships with ad network platforms like Admob, Vungle, AppLovin, AdColony.

Assistant Marketing Manager

Pepperfry

Full-time•Jan 2013 - Jan 2015

Managed onsite merchandising and email marketing channels to convert users into buyers on Pepperfry.com by analysing visits and sales data on the website.

Partnership Manager

Games2win.com

Full-time•May 2008 - Dec 2012

Managed partnerships with top gaming companies, led game distribution and referral growth and handled licensing negotiations and contract preparations.

Game Master

Level Up! Games NIPL

Full-time•Jun 2006 - May 2008

Managed customer queries in-game, and planned and executed engaging online events.

Education

McCombs School of Business, UT Austin and Great Lakes Executive Learning

PG Program

Data Science & Business Analytics

Currently on hold.

University of Mumbai

Bachelor of Commerce

Commerce

Licenses & Certifications

Digital Marketing Masters Program

EDUPRISTINE

Adobe Photoshop, Flash CS5 and ActionScript 3.0

Tekno Point Multimedia

C Programming (C, SQL Server 2005 & C#)

APTECH

VB.Net (VB.Net, Win forms & SQL Server 2000)

APTECH

Web Design (HTML & JavaScript)

APTECH

Skills

Product Management
Data Analytics
Marketing Strategy
User Acquisition
Retention
Marketing Technology
Marketing Automation
Monetisation
SQL
Google Analytics
Appsflyer
Clevertap
Looker Studio
Excel