SAUMYA MISHRA
@saumya_mishra
SALES & MARKETING MANAGER – FMCG & MEDIA DOMAINS
Bengaluru, Karnataka, India
Highly accomplished Sales and Marketing professional with over 8 years of experience in the FMCG and Media industries. Proven track record of driving revenue growth, leading high-performing teams, and developing & executing successful marketing strategies. Adept of leveraging market insights and consumer behavior to create innovative campaigns that enhance brand visibility and customer engagement. Aiming to restart my career journey, I bring an MBA from Institute of Business Studies & Research, Mumbai University coupled with an international experience and advanced knowledge.
Experience
National Trade Marketing Manager
Brillant Comércio Geral Lda.
Oversaw all marketing campaigns for the group and served as the primary contact for all executions. Supported the Marketing Director in establishing the marketing plan and strategy by analyzing sales forecasts and setting objectives. Represented the marketing team to cross-functional groups, including product management, sales, and customer support. Led market research efforts and analyzed data to evaluate marketing success and improve brand exposure.
Regional Trade Marketing Manager
Brillant Comércio Geral Lda.
Conducted research to analyze market trends, customer behavior, and the competitive landscape. Prepared dashboards by collecting and summarizing data. Planned and managed meetings, events, conferences, and trade shows. Developed and executed strategic consumer trade marketing programs for on/off-premise chain and independent accounts.
Assistant Manager Corporate Sales (National Sales Team)
Jagran Prakashan Limited
Developed strategies for long-term and short-term business plans. Acted as a business partner to lead the team in processing client briefs for effective offerings. Collaborated with cross-functional teams to plan and lead solutions. Expanded client base from FMCG to Automobile and Pharmaceutical companies, including Ranbaxy, Reckitt Benckiser, and Google.
Education
IBSAR, Mumbai M.H. India
MBA
Marketing
University of Prayagraj
B.Sc.
Botany & Zoology
NIIT
BE
Software
Certification
Digital Marketing & E-commerce
Coursera
Certification
Effective Marketing in the Global Marketplace
Illinois Institute of Technology, US
Certification
Marketing Strategy
Licenses & Certifications
Digital Marketing & E-commerce
Effective Marketing in the Global Marketplace
Coursera
Marketing Strategy
Illinois Institute of Technology, US