SABA FIRDOUS
@sabafirdous
Senior Digital Marketing Manager at FPLE Tech ltd
Abu Dhabi, UAE
Saba is a content creator and digital marketing professional with 7+ years of experience crafting and executing digital marketing strategies. They are proficient in SEO content writing, social media marketing, and campaign management. Saba has a proven ability to increase conversion rates, such as boosting Facebook conversion by 35%, and possesses expertise in creating user-friendly content for diverse industries including healthcare, tech, and fashion.
Experience
Senior Digital Marketing Manager
FPLE Tech ltd
Successfully led cross-functional teams to execute integrated marketing campaigns that effectively targeted key audience segments and achieved business objectives. Interviewed 300+ candidates and built a Marketing team of 25+.
Digital Strategist / Marketing Manager
Pink Lemonade Communications
Passionate about driving digital transformation and delivering impactful results that drive business growth. Strategizing campaign, Data analysis & creating reports. Consistently improved campaign ROI and maximized marketing effectiveness through continuous testing and optimization.
Social Media & Influencer Engagement Manager
Gourmet Garden India PVT LTD
Responsible for social media and engagement driven conversion and user retention. Designed content strategy and handled influencer base of 500+. Executed ATL activities and campaign execution.
Senior Analyst
Amazon Development Centre
Ace - Digital Brand Management and Social Media Expert
Appiness Interactive Pvt ltd
Handled social media and design team on social media development activities, running ads and generating leads and conversions. Maintained brand innovation and developed content strategy based on clients' business needs.
Education
Jain University
Bachelor’s in Management Studies (BMS)
Management Studies