ADITHYAN J
@adithyanj
Data Scientist
Chennai
Adithyan is a results-driven Data Scientist skilled in advanced analytics, machine learning, and Natural Language Processing. He has a proven track record of delivering actionable insights and enhancing data quality across complex datasets. His expertise includes pioneering OCR systems and developing predictive models using techniques like Random Forest and XGBoost.
Experience
Senior Data Processing Analyst
NielsenIQ
Spearheaded the Data Integrity team, ensuring the consistent delivery of high-quality data to demanding clients. Employed advanced data analysis techniques, including EDA, Hypothesis Testing, Data Sampling and Cleaning, Feature Engineering, and Data Imputation, to maintain data integrity. Conducted in-depth analyses of consumer buying trends, translating raw data into actionable insights. Pioneered an innovative OCR system using OpenCV, CAFFE, and NLP. Created an AI-enabled system using Random Forest, SQL, and StreamLit, resulting in a 50% reduction in operational costs. Designed a robust data mapping framework using advanced algorithms like Haversines formula and Fuzzy String Matching in Python.
Data Scientist
Positive Integers Pvt. Ltd.
Led the "Pumpkin Tales" project, delivering sentiment analysis, Named Entity Recognition (NER), and business classification from social media comments using BERT, XLNet, and GCP. Improved accuracy in the "Sterling Resorts" project by segmenting customers using SQL, IV & WOE analysis, Feature Selection, Imputation of Null values, SMOTE, and XGBOOST. Developed predictive models in the "I-steel" project, accurately predicting steel price fluctuations using Multivariate Time Series models and non-linear classification models.
Customer Support Executive
Touch2success Pvt. Ltd.
Handled client inquiries, resolved complaints, and provided information to clients in the UK. Contributed to advertising, marketing, sales writing, and business development activities.
Business Associate
Vantage Organisation
Collaborated with Fortune 500 client, Global Cancer Concern India, focusing on customer acquisition, branding, and customer retention using Direct Marketing Methods.
Education
Great Lakes and University Of Texas -Austin
PGP - Business Analytics and Business Intelligence
Business Analytics and Business Intelligence
Dual Certificate course.
SRM University
BTECH - Mechatronics Engineering
Mechatronics Engineering
Modules included Control Systems and Automation, Thermodynamics, Theory of Machines, Instrumentation Engineering, Computer Vision, Python.