Kushal Panwar
@user.2417527
Performance Marketing Lead at Eridium Digital Pvt. Ltd.
India
A value-driven Digital Marketer with +5 years of work experience in overseeing all aspects of performance marketing and campaign management; develop compelling ad-content and ensure campaigns align with business objectives.
Experience
Performance Marketing Lead
Eridium Digital Pvt. Ltd.
Managing an overall monthly budget of $75,000 - $80,000 across all platforms. Oversees media budget planning and go-to-market strategy development for all brands. Recognized for outstanding performance and client success.
Performance Marketing Expert
Eridium Digital Pvt. Ltd.
Spearheaded efforts for clients like LTIMindtree, Wipro, Oracle, and Kodak Alaris. Managed a monthly budget of $50,000 and developed strategic media plans based on budget requirements.
Performance Marketing Analyst
Eridium Digital Pvt. Ltd.
Leveraged analytics tools such as Google Analytics, Demandbase, and Mirabel Marketing Manager to track digital campaigns. Managed monthly budgets exceeding $30,000 and developed custom reporting structures.
Digital Marketing Executive
Eridium Digital Pvt. Ltd.
Executed, monitored, and optimized paid campaigns. Optimized SEM campaigns across Google AdWords, Facebook, and YouTube while maintaining traffic and conversion reports.
Digital Marketing Executive
Mr. StudyBuddy
Conducted market research on industry trends and competitor activities. Assisted in data analysis and KPI reporting to evaluate digital marketing initiatives.
Education
Inventateq, Bangalore, Karnataka
Diploma In Digital Marketing
Digital Marketing
SDJ College, Surat, Gujarat
BCA - Bachelor of Computer Applications
Computer Applications
Vidhya Bharti Surat, Gujarat
Higher Secondary / XII
Licenses & Certifications
Professional Diploma in Digital Marketing
Fundamentals of Digital Marketing
Advanced Google Analytics: Platform Principles Certification
ChatGPT & AI Tools
Google ads
HubSpot