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Shalini Shubhra

@shalinishubhra

SEO Associate & Executive

Indore, Madhya Pradesh, India

https://www.linkedin.com/in/shalini-shubhra19/

TestbookMICA | The School of Ideas

Shalini is an accomplished Digital Marketing Executive with experience developing and managing online marketing campaigns and brand imaging. She is a results-driven SEO Associate proficient in optimizing websites using tools like Google Analytics and Google Search Console. Her skills include keyword research, competitor analysis, and on-page optimization, complemented by excellent communication abilities.

Experience

Search Engine Optimization Specialist

Testbook

•Jan 2023 - Present

Analyzed and reported social media and online marketing campaign results. Developed marketing content such as blogs, promotional materials, and advertisements for social media. Developed and implemented new features to develop brand awareness. Managed community engagement by responding to queries and monitoring reviews, and engaged relevant influencers to build brand awareness. Identified target market and key segment through in-depth analysis of markets and related trends.

Social Media Marketing Intern

Redient Security

•Feb 2022 - Oct 2022

Gained experience in crafting engaging content, managing various social media platforms, and interacting with a tech-savvy audience. Collaborated with a dynamic team of professionals, developing skills in social media marketing and gaining insights into the IT industry.

Education

MICA | The School of Ideas

Advanced Certification In Digital Marketing

Digital Marketing, Social Media Marketing, Business Analysis, Branding and Communication and PR

Jan 2021 - Jan 2022

Licenses & Certifications

Advanced Certification In Digital Marketing with Specialization In Social Media Marketing, Business Analysis, Branding and Communication and PR

MICA | The School of Ideas

Issued: Jan 2021• No expiration

Skills

advertising
content management
features
marketing
online marketing
online research
optimization
promotional materials
research
web site production
Google Analytics
Google Search Console
keyword research
competitor analysis
on-page optimization