Mohd Shariq
@mohdshariq
Product Marketing Team Lead at Bizdata Inc.
Noida, India
Data-driven Product Marketing Team Lead with 5+ years of experience in B2B SaaS marketing, driving high-impact multi-channel marketing campaigns focused on AI, cloud, and digital transformation solutions with Go-to-Market (GTM) strategies. Proficient in marketing automation using tools like Zapier, Brevo, apollo,Hubspot and CRM platforms to enable end-to-end lead nurturing processes. Expertise in Sales Enablement to capture MQLs through both inbound and outbound strategies, nurturing them through the marketing funnel campaigns, and optimizing user experiences (UX) to convert them into SQLs. Proven track record in developing data-driven strategies that deliver exceptional ROI and drive digital growth in B2B SaaS markets.
Experience
Product Marketing Team Lead
Bizdata Inc.
Managed multi-channel marketing campaigns, including webinars, video marketing, and optimized landing pages, generating 1,500 new leads and achieving a 20% conversion rate. Integrated outbound strategies across LinkedIn, email, and paid ads, achieving a 20% conversion rate from MQLs to SQLs. Developed and implemented a lead scoring model using CRM tools to prioritize high-value leads in AI and cloud sectors, reducing the time to convert MQLs into SQLs by 25%. Led a team of 5 marketing professionals, promoting a data-driven approach focused on growth marketing, PPC, and optimizing UX to deliver high-impact results in B2B SaaS, while ensuring sales enablement.
Education
MBA in Big Data Analytics
Big Data Analytics
Pursuing, online
Jamia Hamdard
BBA