Anirban Mitra

Handling Corporate Sales for the Organization Across Entire Eastern Region & Parts Of Western Region. Generating Revenues For The Organization. Onboarding New Clients & Servicing Existing Clients. Managing Channel Partners. Resolving Customers’ Issues Proactively. Showing Demos & Convincing The USPs’ Of Our Products To The Clients. Responsible For The P&L Of The Entire Eastern Region As Of Now.

Handling Corporate Sales for the Organization Across Entire Eastern Region & Parts Of Western Region. Generating Revenues For The Organization. Onboarding New Clients & Servicing Existing Clients. Managing Channel Partners. Resolving Customers’ Issues Proactively. Showing Demos & Convincing The USPs’ Of Our Products To The Clients. Responsible For The P&L Of The Entire Eastern Region As Of Now.

Handling Modern Trade Business (Chain Of Stores) Including Canteen Business (CPC) Across Entire Eastern Region With A Team Strength Of 16 People Under The Direct Payroll Of The Company & Also Brand Promoters Catering Our Brand At Different Chain Stores.

Handling The Entire Eastern Region Comprising Of West Bengal, Odisha, Bihar, Jharkhand & NE (7 Sisters). Achievement of Sales targets on a monthly basis for ensuring Top Line & Bottom Line. Optimize staff performance through goal setting, coaching & development, including performance reviews and Recruitment, training and development of staff in line with role profiles and core competencies. Establishing, maintaining and expanding the customer base. Complete accountability for the P&L of the Eastern Region. Developing sales strategies and setting targets for all team members. Monitoring the team's performance and motivating them to reach targets. Collecting customer feedback and market research. Portfolio management and regularly review competitor landscape and pricing strategy. Implementation & execution of regional marketing plans in sync with Corporate Marketing. Responsible for sales forecasting & Aggressively generate new business in and around the Eastern India.

Handling The Distribution Channel & Retail Segment In Entire North & East Bihar For The Entire Watch Portfolio Which Comprises Of All 3 Brands Of SONATA, TITAN & FASTRACK. Meticulous Observation Of The Sales & Distribution Network In North & East Bihar. Brand Awareness Programs Both In The Wholesale & Retail Markets. Sales promotional activities performed for the brands SONATA, TITAN & FASTRACK. Effective communication to the partners regularly on all local initiatives. Track Budgets for the region against each associate & activity. Vendor Management (Key role). Actively manage all trade promotions end to end under the guidelines specified by HO & supervision of the regional head. Channel Sales & Retail Sales. Product Management. Consumer research & engagement. Franchisee Management. Possess Team Handling Experience Across Functions & Geographies.

Responsible for account management and sales with the existing account (Telecom operator Vertical). Responsible for driving business growth through identification and penetration of new market segments for attaining targets with a view to optimize revenue. Identify customer segments and market opportunities, drive marketing objectives and strategies, develop positioning and messaging, and spokesperson for the company. Develop marketing and sales collateral for the designated application suite for the customer. Strategically launching new services, developing marketing & communication strategies & generating revenues. Achieve targeted business growth numbers. Interacting with sales, pre-sales team and other account teams.

Pitching and Closing Sales in Retail Outlets (Both MBOs’ & EBOs’) across 7 major districts of West Bengal & responsible for a total annual turnover of around 6 crores. Acquisition & Retention of clients and apart from that also catering to the promotional needs of the brand. Meeting Required Sales targets in primary sales with proper coordination through (CFA’ S), along with handling claims (intermsof retailer) & also After Sales Service. Monitoring & handling Direct-selling agents who are under the payroll of the third party recruitment agencies in the process of achieving the above mentioned deliverables. Checking stocks (on weekly basis) in the customers’ point and monitoring Dispatches Or Deliveries as in when required. Franchisee Management Where In I Had Opened 5 Such EBOs’ In My Territory (The First Of It’ s Kind In The Organization).

Successfully Completed & Achieved The Degree Of Master Of Business Administration With Specialization In International Business.