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Tathagat Jain

@tathagatjain

Sr. Manager, Business Development at Ofbusiness

New Delhi

https://www.linkedin.com/in/tathagat-jain-92b55935/

OfbusinessFORE School of Management

An enthusiastic & energy driven marketing professional with over 5 years of diverse work experience in FMCG Marketing, Sales, Business Development and Online Media Management targeting challenging assignments with reputed progressive organizations to further his career objectives.

Experience

Sr. Manager, Business Development

Ofbusiness

•Aug 2021 - Present

Developing an end to end solution for Smart Financing & Working Capital Management across various industries panning over different sectors. Integrating the supply chain to develop a holistic environment for buyers and sellers for various commodities across manufacturing/infrastructure/agriculture clients. Evaluating customer financials for potential Mergers & Acquisitions and Strategic Takeovers.

Area Marketing Manage

Varun Beverages Ltd. (PepsiCo.)

•Jan 2018 - Aug 2021

Suggest a sustainable strategy to grow volume & share by creating new accounts, developing existing accounts by coaching, training sales team & channel partners. Handle all BTL activities for PepsiCo. to enhance visibility and drive initiatives. Suggest marketing activities across Modern Trade Channels like national modern trade, E-commerce, HORICA & the B2B segment. Develop effective marketing mediums to reach customers for further market penetration across various geographies for better engagement with the target audience. Vendor management (Identification, Finalization & Auditing) to ensure quality marketing material deployment & execution in the market. Lead the AOP/GTM planning & execution and in-depth analysis of sales automation.

Sales Manager

Times of India Group (DineOut)

•May 2017 - Dec 2017

Source and secure new business to ensure optimal growth for the range of products, in accordance with new business targets set. Develop new accounts to meet sales targets through effective sales presentations and utilization of central support services. Provide effective, efficient, professional service and advice to ensure customer satisfaction of the highest level.

Education

FORE School of Management

PGDM

Marketing & IT

Jan 2017•Grade: 7.46

Jaypee University of Eng. & Tech.

B.Tech

Computer Science Engineering

Jan 2015•Grade: 7.2

Hans Raj Model School

XIIth

Jan 2011

Hans Raj Model School

Xth

Jan 2009

Skills

Business Development
FMCG Marketing
Sales
Online Media Management
BTL
Brand Management
Channel Partner / Distributor Management
Vendor / Material Management
Pricing / Scheming / Budgeting
Portfolio Management / Product Launch
Digital Marketing (SEO, SEM, SMM)
Competition Tracking / Market Intelligence
Communication & Presentation
Business Analytics
Annual Operating Plan / GTM Strategy