Somsubhra Chatterjee

Team management - A team strength of 40 being hired, groomed and trained over every aspect of seller management. Process transformation & restructuring - Streamlining & restructuring the entire process by introducing methods of business transform. Business analysis - Analysing GMV, Ad-Spends data to grow seller businesses. Client management- Managing corporate relationships with the client and providing them with relevant information. Inside sales specialist - consultant (Marketing).

Sales enablement - Supporting sales capture leads on New opportunities ; Supporting deals. Marketing outsourcing services - Ad Spends, Campaign creation, execution & optimization - Digital marketing. Deal origination - Client conversion & onboarding. Account management - Process management of the existing relationships. Research - Prospect research based on particular products ; competitive analysis. Transformation - Process excellence & business transformation through process modifications.

Account Management - Managing a portfolio of Rs.7 crore / month contributed by 320 merchants. Data Forecasting & Reporting - Mapping quarterly growth of wallet and sub-wallet transactions based on monthly volumes generated through corporates. Sales Growth - Cross-selling and up-selling of Paytm products utilized with a sales growth of 20% overall every quarter. Target achievement - Achieved 75% of the incremental target of Rs.1.2 crore worth transactions / month. OAer marketing & digital marketing- Ideated and implemented oAers for merchants.

Received the ' Outstanding Sales Performance - Relationship ' of the quarter Oct'19 to Dec'19 for achieving 189% growth targets. Identified new business opportunities through existing relationships by up-selling and cross-selling. Conceptualized, implemented, and documented a monthly territory strategy to ensure personal accountability and success. Negotiated transaction terms, conditions, and pricing for each customer during the business process. Developed digital marketing strategies based on - Cashback OAers, Social Media Marketing, Co-Branding.

Independently managed the key three brands - Cold Stone Creamery, Galito’s, Bloomsbury’s. Marketing strategies – Campaign Management, ATL, BTL, Calendars, Digital marketing, Local Store Marketing, Influencer marketing, Aggregator management, Corporate marketing, Vendor management. Conducted Research on - Competition, Products, Pricing. Product development - Fizz Straw (Drink), Meat Lovers Pizza (food). Analysis - Outlet wise sales data, food cost, outlet potential (PAN India), average sales growth per outlet in 1 year was 30%.

Content creation - Training Modules, Annual Business Presentation and Analysis Reports, Campaign Communications. Research - Competition, Products, Pricing, Outlet. Lead Generation - Real Estate Reports, Subscriptions, Newspapers. Marketing Strategies - Digital Marketing, Campaign Management, Product Marketing, CoAee Festivals (Client Locations). Product development - Variants of Green Tea (Green Lemon Honey & Green Mint), overall sales increase of 12% - Energy drink “Storm” -Overall sales increased by around 10%.

Database Management in SQL server. J2EE - basics. Visual basics.