Dinesh Kumar Gupta

Manage global brand management and corporate identity for US Market. Website Management in wordpress and working with stake holders. Identify engagement opportunities with relevant digital/social media communities, online forums, networks, online magazines, influencer blogs and other media to propagate and amplify success story. Develop the marketing strategy for the company in line with company objectives and offerings. Managing HubSpot and Contact list management.

Plan and execute all web, SEO/SEM, marketing database, management email, social media and display advertising campaigns. Target Market for our marketing Campaigns is North America, Europe, Canada. End to End execution of marketing projects and campaigns, lead generation across various industries. Marketing campaign management through Pardot, Mautic, marketing automation software.

Develop, coordinate and execute lead generation plans, programs and campaigns for new customer acquisition and to nurture and drive enhanced revenue from existing customer base while leveraging Marketo Automation tool. Target Market for our marketing Campaigns is North America, Europe, Canada, Australia. Align closely with Sales and oversee planning and execution for all named accounts. Formulating monthly marketing budget of INR 25 Million per year.

Formulated strategies to improve the traffic and sales on the website. Liaised with the programming team to impart suggestions about programming logic on various platforms like Asp.Net, Asp, HTML, JavaScript, CSS. Facilitated various multiple search engine marketing campaigns and increased the return on investment from the campaign.

Affiliated to U.P Technical University, Lucknow