ANAND JAISWAL

Website Manager, Content creator and admin for Jan Vikas Samiti and samuhmart.com. Analyzing data and metrics to improve website performance and marketing efforts. Plan and execute SEO strategies for e-commerce websites, products, and categories. Conduct keyword research & analysis to find opportunities for ranking and traffic growth. Optimize on-page, off-page SEO elements, such as title tags, meta descriptions, heading, images, links, etc. Align SEO strategies with PPC advertising and email marketing. Proven track record in driving growth and improving conversion rates through data-driven performance marketing strategies across multiple channels.

Responsible for sales and marketing of TMT rebars through B2B Lead generation. Working closely with clients, managing new product initiatives and product strategies. Appointment of new dealers and distributors and managing B2B consulting business. Presently looking after Varanasi and managing sales remotely. Managing a team of sales officers doing sales planning and executing B2B sales. Responsible for correct pricing inputs for our products in line with market pricing. Responsible for creating engaging content for internal and external communications.

Responsible for marketing and sales, market analysis and go-to-market strategy. Achievement of sales targets management of retail network and B2B sales. Track reach and share of business ensure adherence and implementation of policy. Review performance of distributors responsible for entire administrative activities. Tracking competition schemes and ensuring periodic market visits. Complaint analysis identification of the root cause and resolution within time limit. Inventory management across channel accounts reconciliation with all dealers.

Responsible for sales to OEM dealers. Managing a network of franchisee workshops. Handling and development of B2B accounts. Strengthening the OEM dealer network. Liasoning with OEM dealers, offices conducting activities for promoting sales. Identifying potential workshops for tying up on equipment on loan schemes. Ensuring good relations with OEMs to develop sales and maintain strategic alliances.

Developing business of lubricants in specified territories through distributors. Setting targets doing performance review and training of distributor teams. Ensuring compliance with HSE policies. Conducting activations. Monitoring accounts / cash flows / receivables. i.e., credit control. Development of new schemes & Promotional activities for channel partners. Achieving sales in a competitive environment & supervising sales officers. Organized all the marketing activities in my region. Responsible for managing outstanding. Promoting products, concluding orders and arranging internal sales logistics.

Handling industrial and channel sales. Handling Industrial and channel sales of LPG. Prepare business sales plan for territory indicating Marketing Strategy. Lead identification & qualification of leads generated. Preparation of techno commercial offers & make quality presentations. Close customer deals as per targets facilitate project execution.

2yrs FT, Varanasi.