A result-driven and solution-focused marketer (B2B) with over 2+ years of experience in the diverse fields of Content Creation, Google Analytics, Email Marketing, Social Media Marketing, and Performance Marketing. With a keen eye for detail and a passion for delivering measurable results. A skilled communicator, collaborator, and strategist, with a deep understanding of the latest marketing technologies and trends.
Experience
Marketing Analyst & Content Head
Upshot.ai
Designing and executing campaigns (LinkedIn Ads & Google Ads) for awareness, impressions, and lead generation. Identifying trends and optimizing spend and performance based on insights. Collaborating with business leaders for branding through video and audio content (Webinars and Podcasts). Managing distribution and enlisting the product in various product discovery sites. Strategizing email drip campaigns for content promotions and product updates. Strategizing and creating SEO-optimized content (Blogs, whitepapers, guides, and ad copies). Managing Social Media Content and Design (Promotions). Managing internal employee communications within my center of excellence. Ensuring that turnaround time and quality of the work met company service standards. Accurately interpreting and compiling information from a variety of sources and systems. Analyzing data and correcting errors. Data Analysis (checking stats on the dashboard). Managing Client Engagement & Retention with email marketing and other communication channels. Designing, building, and maintaining social media. Assisting the marketing team with engaging content for podcasts, webinars, and the website.
Associate Analyst
Legato Health Technologies
Managing internal employee communications within my center of excellence. Ensuring that turnaround time and quality of the work met company service standards. Accurately interpreting and compiling information from a variety of sources and systems. Analyzing data and correcting errors. Data Analysis (checking stats on the dashboard). Managing Client Engagement & Retention with email marketing and other communication channels. Designing, building, and maintaining social media. Assisting the marketing team with engaging content for podcasts, webinars, and the website.
Education
Bhavan’s Vivekananda College
Bachelor of Science
Statistics
Narayana Junior College
Intermediate
MPC (Mathematics, Physics, and Computer Science)
Bhavan’s Sri Ramakrishna Vidyalaya
10th Board
Central Board of Secondary Education