Mohd Sohail Chippa

Accomplished the full-scale implementation of Microsoft Dynamics 365 CRM across business verticals and channels, which influenced 150,000 employees and led to a 20% boost in sales conversion. Crafted product strategy and roadmap for the new CRM platform in alignment with the bank’s objectives and customer-focused initiatives resulting in a 25% increase in adoption and customer satisfaction. Worked closely with cross-functional teams to gather and document detailed user requirements for the CRM web and mobile application. Ensured that the CRM is designed with a strong focus on user experience (UX), automating and optimizing various business processes. Managed automation of routine tasks leading to a substantial reduction in customer onboarding time and accelerated query resolution processes, thereby enhancing overall operational efficiency. Led a cross-functional team to design and implement a WhatsApp banking service to enhance customer engagement and support. Oversaw the integration of CRM with various digital channels and core systems to deliver complete, seamless end-to-end customer experiences for 40 different business lines across assets and liabilities.

Developed and executed strategic business development plans to target new B2B clients, resulting in a 20% increase in the client base. Delivered compelling sales presentations and product demonstrations to C-level executives, driving a 15% increase in sales revenue. Proactively identified cross-selling opportunities within the existing client base, resulting in a 10% increase in the average deal size. Tracked and reported key sales performance metrics- conversion rates, lead generation and sales cycles, to drive informed decision-making.