Debasmita Indra

Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic, and elevated sales number. Developed insights on marketing campaigns to assess performance against goals. SEO, social media campaigns, website management, WhatsApp & email campaigns, influencer marketing, ATL & BTL activities organized and implemented. Developed new strategies for customer retention activities. Owning multi-channel campaigns end to end from planning, setup, tracking and reporting. Building and developing relationships with own group of business partners including brand planning, marketing communication. Managed annual marketing budgets and expenses. Key Achievement: Led successfully the Diwali Campaign & Eid Campaign. Increase direct sales through online marketing.

Develop overall marketing strategy and achieved profit margin. Grew client base and increased revenue by creating and implementing campaign and open house. Reviewed market research data and changed sales plan accordingly. Developed marketing collateral to promote sales through lead generation. Followed up with prospective buyers. Communicated with clients to understand property needs and preferences. Maintained inventories and records of sales collaterals and closings.

Generated lists of for-sale properties through online marketing. Marketed and sold property for clients by hosting open houses and advertising online. Managed contracts, negotiations and all aspect of sales to finalize purchases and exceed customer expectations. Created and maintained large client base by meeting needs and providing exceptional customer service.

Analyze sales to manage life cycle of product, inventory models and selling rates. Using Robust CRM system & Blueshift to get a 360 degree customer view and tracking of sales. Managed key account matters including solving issues, updating on project milestones, attending meetings and managing other communications. Answered phone calls per day, promptly and professionally handling client queries and requests along with DTCM unit permit. Maintain the property details, from on boarding a property till it goes live online. Upload property in social medial platforms (Bayut, Property Finder, OYO). Create sales forecast to target daily, monthly and yearly objectives. Developed, maintained and utilized diverse client base. Hit sales targets by seeking opportunities for operational expansion and new customer acquisition.

Performed market analysis to determine market opportunities, trends and company threats. Closely monitored competitor activity through social media and newsletters to identify threats and opportunities. Collaborated with team members to help expand marketing channels. Created proposals and organized pursuit documentation to support marketing staff. Wrote Copy of social media posts, promotional emails and other marketing collateral. Practiced search engine optimization to maximize efforts in creating brand awareness.

Performed market analysis and researched latest trends. Coordinated meetings between project members and clients to develop ideas, discuss progress and set goals. Sat with marketing team members to learn new tasks and determine best tactics for solving challenges. Helped with planning and hosting of marketing events. Contributed to mock-ups, email campaigns and social media content.

Coursework in [Area of Marketing and Operation Management as major]