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ASHWIN CHHARIAC

ASHWIN CHHARI

@ashwinchhari

PPC Specialist at Real DRS

Dehradun, Uttarakhand

linkedin.com/in/chhariashwin04/

PUBLIC IS MEDIAIIT-Roorkee

Experienced digital marketer with 3.5 years in end-to-end performance campaigns, strategy planning, and team leadership. He is result-driven, data-focused, and adept at optimizing campaigns for ROI. He is skilled in cross-functional collaboration, budget management, and driving growth.

Experience

Business Manager

PUBLIC IS MEDIA

Jan 2019 - Jan 2021

Brand Strategist

GETHIREDGLOBAL

Jan 2015 - Jan 2019

PPC Specialist

Real DRS

Invalid Date - Invalid DateSeattle | WFH

Managing a Digital Marketing team of over 15 professionals, spearheading innovative marketing strategies for renowned cosmetic surgeons & MedSpa’s across the US market. Directing digital strategy and media planning for multiple clients on platforms including Google Ads, Facebook/META Ads, and Amazon Ads, enhancing brand visibility and engagement. Developing and executing e-commerce performance marketing strategies for cosmetic products on Amazon, optimizing product presence and sales. Conceptualized and implemented a "Free Dine & Learn" lead capture campaigns in Seattle, Washington, promoting Cosmetic Injector Courses, achieving an unprecedented ROAS of over 5x. Collaborating with cross-functional teams, including Content Writers, SEO Experts, Web Developers, and Graphic Designers, to ensure cohesive and effective marketing initiatives. Integrated advanced AI technologies for optimizing Google Ads and Facebook Ads campaigns, successfully reducing cost per acquisition (CPA) by approximately 70% across various surgical procedures.

Education

IIT-Roorkee

Master of Business Administration

Marketing Management

Jan 2021 - Jan 2023Grade: 7.36/10

DIT University

Bachelor of Technology

Jan 2015 - Jan 2019

Skills

Google Ads
Facebook Ads Manager
DV360
Google Analytics (GA4)
Google DataStudio
Amazon Ads
Search Engine Marketing
E-commerce Marketing
Product Marketing
Brand Strategy
Digital Marketing Platforms
Go-To-Market Strategy
Performance Marketing Optimization
Team Management