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SYEDA SALEHA

@syedasaleha

Market Research Analyst at N Ranga Rao and Sons Private Ltd

Mysore

https://www.linkedin.com/in/syeda-saleha-8524b1a7/

N Ranga Rao and Sons Private LtdUniversity of Mysore

Experienced with over 9+ years in Analytics across Marketing Analytics for FMCG products and Market Research. Significance experience in applying statistical techniques (Regression, Moving Average, Inferences) to solve the business problem provided by the Management. Hands-on experience of using Excel, Power BI, SQL and Python. Team player with strong communication, interpersonal and analytical skills

Experience

Market Research Analyst

N Ranga Rao and Sons Private Ltd

•Dec 2013 - Present•Mysore

Primary Sales Analysis. Experience in Data Cleaning(ETL), data modelling, building reports, Dashboards using Power Bi, DAX Measures and Advance Excel. Access and Manipulate Database using MySQL. Perform Analysis to find correlations, Regression and translate into business insights. Seasonality Indices to Forecast sales. Closing Stock Analysis. Monitor data issues and ensure data integrity. Communicate with multiple departments. Create Questionnaires and Google forms. Use Statistical Techniques like Trend checks, detection of outliers, Linear trend, Moving Average and exponential trend. Research Data Analysis of Nielsen/Competitors. Distributor Management Support.

Subject Matter Expert

Chegg India & Evelyn Learning System Pvt Ltd

Freelance•May 2013 - Dec 2013

Authoring, Content Writing, and Problem Solving. Worked On Topics: Sampling, Descriptive Statistics, Inferential Statistics, Regression, and Mathematics. Softwares used: Advance Excel, SPSS.

Education

University of Mysore

MSc In Statistics

Statistics

Jul 2010 - Jul 2012•Grade: 70.5%

Maharanis College of Science

Bachelor of Science

Computer Science, Mathematics & Statistics

Jul 2007 - Jul 2010•Grade: 72%

Skills

MS-Excel
PowerPoint
MSWord
Power BI
SQL
Python
Descriptive Statistics
Sampling
Inference
Regression
Time Series
Good communication Skills
Cross-functional Coordination
Strong analytical skills
Leadership Support