Default profile banner
Shrey GuptaSG

Shrey Gupta

@shrey.gupta

Growth Hacker at White Ace

Kanpur, Uttar Pradesh, India

White AceBharati Vidyapeeth Deemed University, College of Engineering

Highly effective strategist, hard-working, knowledgeable and result-oriented Digital Marketing Professional with extensive & successful marketing and growth record offering an array of skills in various fields of online marketing. Skilled in identifying trends and optimizing performance, and come up with interesting ideas for unforgettable marketing campaigns. This includes brainstorming new and creative growth strategies, successful product launches, and working closely with cross functional team to drive growth.

Experience

Growth Hacker

White Ace

Full-time•Jun 2023 - Present

Handled 3 products from scratch called Mailazy, MojoAuth and LogicBalls. Lifted traffic from scratch to 350K monthly visitors in 7 months. Developed and executed growth strategies for multiple B2B SaaS products including lead generation, email marketing, content marketing, SEO/SEM, paid acquisition (Facebook Ads & Google AdWords), viral growth hacking tactics. Crafted GTM strategy for new product and directed successful launch. Created a sales funnel that increased website traffic by over 100% in under 7 months with an average conversion rate of 4%. Made successful launches on AppSumo, Product Hunt and various platforms.

Growth Hacker

LoginRadius

Full-time•Mar 2021 - May 2023

Implemented SEO best practices, resulting in a 40% increase in organic search traffic and a significant improvement in keyword rankings. Lead Review Marketing strategy to build trust and boost brand presence. Increased monthly retention from 17% to 32% in two months by content segmentation.

Sr. Digital Marketing Executive

ProProfs

Full-time•Mar 2019 - Feb 2021

Successfully revamped the Google page ranking from 7th page to the 1st page. Single-handedly boosted 42% leads from organic search channels. Planned quarterly content calendar and executed marketing campaigns. Boosted leads by 230% through SEM channels and PPC campaigns implementation. Increased quarterly leads by 15% through competitor analysis and consumer trend reports.

Education

Bharati Vidyapeeth Deemed University, College of Engineering

B.Tech

Computer Science

Jan 2013 - Jan 2017

Pune

Skills

SEO
SMM
SEM
Content Marketing
Link Building
Influencer Marketing
B2B Marketing
SaaS Marketing
Lead Generation
Google Analytics
Search Console
Google AdWords
PPC Campaign
Facebook Ads
Growth Hacking
Business Strategy
Product Marketing
Brand Building
ORM Management
Email Marketing
Screaming Frog
Ahrefs
Semrush
Rankwatch
Moz
Tableau
Canva
BuzzStream
BuzzSumo
Sprout Social
Google Data Studio