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Nikita Agrawal

@nikitaagrawal

Marketing Executive at Out Of The Blue™

Nagpur, India

www.linkedin.com/in/nikita-agrawal168271

Out Of The Blue™Shri Ramdeobaba College of Engineering And Management

Nikita is a highly analytical and detail-oriented professional who provides deep insights backed by thorough research. She is a curious and passionate individual eager to learn and dive deep into subject matter. She seeks to work in a positive environment with defined systems and strong networking channels.

Experience

Marketing Executive

Out Of The Blue™

Full-timeFeb 2024 - PresentPune, Maharashtra

Collaborated with marketing teams to craft impactful email strategies for US e-commerce. Segmented email lists for personalized messaging and enhanced campaign effectiveness. Utilized Apollo to schedule and track email campaigns. Produced engaging blog content to boost brand identity and SEO. Conducted competitor analysis to inform strategic decisions. Generated analytics reports for campaign and website performance.

Marketing Campaign Intern

Out Of The Blue™

InternshipNov 2023 - Jan 2024Pune, Maharashtra

Collaborated with marketing teams to craft impactful email marketing strategies for US e-commerce businesses. Segment email lists to personalize messaging and enhance campaign effectiveness. Craft and schedule email campaigns via tools like HubSpot and Apollo, and track their performance. Design and conduct A/B tests on email elements to refine campaign performance. Track key email metrics, analyze campaign outcomes, and offer optimization recommendations. Delivering engaging, informative blog content that drives user engagement and boosts SEO performance. Creating analytics reports of campaigns and blogs, website performance.

Digital Marketing Intern

ADFAR Tech Ventures

InternshipMay 2023 - Aug 2023Riyadh, SA (WFH)

Collaborated closely with the Marketing Team to produce high-quality content, such as blog posts, articles, videos. Create and manage engaging content for the company's social media platforms. Designing and executing email marketing campaigns to engage with clients and leads using Apollo. Work closely with the design team to create visually appealing and impactful graphics, banners, and visuals for digital marketing campaigns. Work on apps like LinkedIn Helper to run campaigns on LinkedIn.

Marketing Intern

Lokmat Media PVT. LTD

InternshipNov 2022 - Dec 2022Nagpur, Maharashtra

Lead generation for paid articles. Analyzed potential clients and cold-calling. Applied negotiation skills to generate leads.

Education

Shri Ramdeobaba College of Engineering And Management

Master of Business Administration

Marketing & Business Analytics

May 2024

New arts, commerce and science college

Higher Secondary School Certificate (H.S.C.)

May 2019Grade: 75.38%

Gandhi City Public School

Board Exams Class 10th (C.B.S.E.)

May 2017Grade: 9.2 C.G.P.A

Licenses & Certifications

The Fundamentals of Digital Marketing

Google Digital Unlock

Issued: May 2022• No expiration

Credential ID: FKR TUR LF2

AICTE Eduskill Data Analysis Virtual Internship

AICTE Eduskill

Issued: Jul 2023• No expiration

Credential ID: 2fd06057e952acc221c7f9e48cc6601b

Social Media Marketing and Reporting

LearnTube by CareerNinja

Issued: Dec 2022• No expiration

Credential ID: Soc72202275835

Social Media Management Tools

LearnTube by CareerNinja

Issued: Dec 2022• No expiration

Credential ID: Soc71202275835

Skills

Canva
MS Excel
MS Powerpoint
MS Word
Adobe Express
Python
SQL
Content Creation
SEO
A/B Testing
Email Marketing
Campaign Analytics
Lead Generation
Competitor Analysis