DEEPA DEVARAJAN

Successfully optimized APIs using Django Silk for Bakers Market, an esteemed online marketplace for bakeries in the UK. Played a key role in the UI revamp of Bakers Market and Warburtons Gluten Free, implementing features such as reorder, sign up/login, and customer feedback. Demonstrated expertise in enhancing user experiences and driving conversions for Warburtons Gluten Free - BuyDirect, a customer-facing ecommerce website, while leveraging Google Analytics and Google Tag Manager. Led the migration process from Universal Analytics to Google Analytics 4 for multiple websites, ensuring seamless tracking and reporting. Proficiently deployed a customer-facing static website, Footprints, utilizing the company's content management system. Temporarily contributed to Innova Kitchens, an essential procurement and warehouse management interface for Ultima Kitchens. Made significant contributions including the development of features such as historic price data export and generation, UI revamp, bug fixes, and maintenance features. Demonstrated adaptability and proficiency in meeting the specific needs of Innova Kitchens while ensuring smooth operations and user satisfaction.